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Showing posts with the label iPhone 6

Leapfrog Selling Strategies for Samsung Galaxy S7

Note: The just announced $500 Quarterly Training Credi t starts functioning on 1 March 2015 Last year around this time, based on the specifications announced, I predicted that Samsung Galaxy S5 will not make any difference to arrest the decline in sales of Samsung's mobile phone.   This prediction turned out to be true.  In fact S5 sold less than S4, and S4 in turn sell less than S3. So how will S6 fare this year? I'm sorry to predict that S6 will at best, maintain the same sales as S5 or slightly better than S5, but will not make any major difference to arrest the decline in Samsung's sales.  For Samsung to pick up its sales and be as successful as S3, they need to do Leapfrog Selling.   Leapfrog selling is about sales and marketing strategies that not just improve on previous sales, but leapfrog and be ahead of the curve significantly .  Like iPhone 6, Galaxy S3 and Galaxy Note 3.  There are 5 areas that you have to leapfrog in your business for your sales to

Taking a Share of Apple's Soaring High Profits

Apple Inc. has reported the largest quarterly profit ever made by a public company in the world.  Thanks to iPhone 6 huge success, people are now addicted to Apple's products. But as much as 75% of iPhone 6+ (a new product) customers are switching from other phones.  In other words, Apple is not only strong in customer retention but also great in customer acquisition.  And the customers that Apple acquired tend to stick for long.   Apple's strategy is now studied by analysts and is comprised of 4 pillars: Offer a small number of products.  This reduces operations and supply chain complexity and gives Apple greater power when negotiating contracts with suppliers of materials and parts Focus on the High End. Premium products yield premium profits.  Apple focused on customers that are not price sensitive and are inelastic to demand; in short, people who can afford it and willing to pay the high price.  This is because Apple's customers are more interested in user expe

iPhone 6 Success and You

The iPhone 6 has been declared a success by experts since the day it was officially launched.  There are 6 success factors of iPhone 6 that you too can copy to your business, even if you are not from Samsung: Sell to a Already Hungry Market .  The market is hungry for a bigger screen phone, especially those bigger than 5 inches.  The iPhone 6 Plus with 5.5 inches has huge potential demand as many people that bought Samsung for its bigger screen were disappointed with it and are ready to switch anytime.   Your application : Attraction Selling is better, sell to people that already want to buy is the best New Software never seen before, namely the iOS8.  Unlike Samsung Galaxy Note 4 which is still using the 1.5 years old Android 4.4, Apple has a totally new software.   Your application : Improve your personal software, which is your core soft skills like problem solving, thinking and persevernce. Competitive Pricing . Apple's pricing is just US$100 higher than Samsung, and thi