Business and Money Tips

It's getting more and more popular. Many people today know that WeChat is not just a messaging app like WhatsApp.  WeChat is also not just a social media app like Facebook.  WeChat is a super app, and many businesses from small to big are running their entire businesses on WeChat.   The number one reason businesspeople use WeChat is marketing or to reach out to the right target audience .  Today I shall talk about 6 WeChat Marketing tips. Enjoy and share it with your friends.  1. Minimum number of WeChat Friends In order to have a certain response to your marketing on WeChat, you need to have a minimum number of WeChat Friends.  The minimum is 500 quality friends or 1,000 if you are unsure of the quality of your friends.   Quality friends are friends that are receptive to what you post .  For example, I am a WeChat Trainer. My quality friends on WeChat would include people that like to learn and are receptive to learning. I often add such quality friends from the semin

WhatsApp has a voice message function that allows you to press a button and record your message. For the uninitiated, this is just another way of sending messages that are interchangeable with text messages. However, sending a voice message on WhatsApp is considered obnoxious in the professional world, and usually only tolerated if it is sent from a superior to a subordinate. Why?  Many professionals today use WhatsApp, not email, as the primary medium for workplace communication. A voice chat creates inconveniences to infuriate the recipient.  If you’re in a noisy place (e.g., a networking event or a party), you have to strain your ears or find a quiet place to hear it. If you’re in a library, you have to dig up your headphones. If you’re in a meeting, you have to wait until the meeting is over. Fully taking in the message requires careful listening and sometimes even transcription. Worse, the message content doesn’t live anywhere in textual form so nothing mentioned wi

Launched in January 2011 by tech giant Tencent Holdings, the world's 5th largest value company, WeChat now has 1.1 billion monthly users as at July 2018. Whilst it is starting to make inroads in other Asian and African markets, 90% of those using the app are still based in China. On face value, WeChat is just like any other messaging app. Like WhatsApp, WeChat allows you to send text and media messages, voice recordings, and make video and voice calls to individuals or groups of contacts. Delve a little deeper and you discover the app offers much more from its messaging platform; location sharing, money transfers, and live GPS tracking. But even this only scratches the surface. Ordering food, hailing a cab, booking flights, and paying for your coffee are just a few of the daily chores that can be performed through WeChat. Beijing’s courts even allow lawsuits to be filed through the app. Power of Moments WeChat has 4 pages: Chats, Contacts, Discover and Me.  When you go

Most so-called WeChat training in Singapore are actually not really training but previews to sell WeChat Official Account consultancy programs. As we know, many companies are crazy about entering the China market. Many people heard that to enter China market you need to use WeChat official account so that you can broadcast to the China market. But we know that there are at least 1.2 million China official accounts and 99% of them are white elephants with few people reading and following them. This is because it is very easy to set up an official account but very difficult to maintain it like you to have updates in your official account. But the consultancy fee for setting up China official accounts are quite lucrative, easily range from S$3,500 to S$9000. That explains why so many so-called 'WeChat trainers' are happy to conduct free WeChat training so that they can earn the fat fees from the China official accounts. If you truly want to learn WeChat, then go for re

Many people have attended different types of WeChat training in Singapore.  Most of them are conducted free-of-charge, and they usually have something to sell to you after the free preview.   Majority of them are selling to you the consultancy package of opening a China Official Account, which can cost anything from S3,000 to S$5,000.  Others are selling you the idea of going into their related projects, which could be investments or subsequent advance training costing many hundreds or several thousand and even hundreds of thousands of dollars.  When my prospect asked me, what do I sell at my paid WeChat training, I said, "Nothing other than the training that you are attending now", she was shocked.  I explained to her that I just focused on one training and nothing else.  This way it makes my students more focused, they come to me and pay me a fee for only one purpose: to learn THIS TRAINING AND NOTHING ELSE.   If they find my training good, they will recommend it t

Although WeChat has 1.13 billion daily active users worldwide, there are still many wrong beliefs about WeChat.  For example, many still think that WeChat is only used by Chinese and WeChat is just another China version of WhatsApp. My friend even has this thinking that WeChat is just a social tool and you cannot use WeChat for business.  The top 10 misunderstandings about WeChat are: WeChat is just another WhatsApp, China version, because WhatApp is banned in China. Truth: WeChat is not just a messaging tool, it is also a tool for daily transactions like transport, entertainment, news, cashless payment, social media like Facebook, music sharing, e-book and daily broadcast tool WeChat only supports Chinese language.  In fact WeChat now has 21 languages and you can easily translate another language into your phone's language using the translate tool inside WeChat does not support external links.  Reality: You can use any external links everywhere in WeChat except in groupch

In my previous article , I talked about the importance of having more friends.  People often asked me if I know of the top methods to increase WeChat friends?  I last count there are 20 ways as follows: Attract people to you with profile and quality Moments posts Meet people online on QQ, Taobao, OA, Mini Program and Mei Pian Take every opportunity to make a friend and add people on  WeChat  Meet people at events that use WeChat more   Use People Nearby feature everywhere you go  Use Friend Radar  Use Shake Feature  Use Message in a Bottle Search for WeChat contacts with mobile numbers Take up online live courses that are conducted on WeChat Join Groupchats and add people from there  Ask your friend to pull you inside groupchats  Exchange groupchats and contacts with your friends  Convert contacts on WA, LI, FB and IG into WeChat friends Form your own WeChat Groupchats and invite openly Use Mei Pian, WeChat-We-Run and Tencent Reading to spread  Form your own Off

Many people have attended different types of WeChat training in Singapore.  Most of them are conducted free-of-charge, and they usually have something to sell to you after the free preview.   Majority of them are selling to you the consultancy package of opening a China Official Account, which can cost anything from S3,000 to S$5,000.  Others are selling you the idea of going into their related projects, which could be investments or subsequent advance training costing many hundreds or several thousand and even hundreds of thousands of dollars.  When my prospect asked me, what do I sell at my paid WeChat training, I said, "Nothing other than the training that you are attending now", she was shocked.  I explained to her that I just focused on one training and nothing else.  This way it makes my students more focused, they come to me and pay me a fee for only one purpose: to learn THIS TRAINING AND NOTHING ELSE.   If they find my training good, they will recommend it