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Outsmart, Outlast and Outclose

“Outsmart, Outlast, Outclose — The Strategy Behind Every Successful Sale”  AndyTheCoach Sun Tzu wrote: “The skillful warrior wins first and then goes to war, while the unskilled warrior goes to war first and then seeks to win.” Sales is the same. The best salespeople win before they sell — by planning, positioning, and perceiving correctly. You don’t close deals by chance; you close them by strategy. From my years of teaching Sun Tzu Art of War for Business, I’ve distilled six key strategies that transform ordinary selling into effortless winning. Win Without Fighting — The Ultimate Strategy Sun Tzu said:  “To subdue the enemy without fighting is the acme of skill.”  不战而屈人之兵,善之善者也 In sales, this means to sell without selling. You create such clarity, trust, and perceived value that your customers choose you naturally — without resistance or negotiation. Read at https://asiatrainers.org/szssbook

You Can Win If You Want

Tired of constant conflict in work and life? What if the best way to win is not to fight at all?  The ancient wisdom of Sun Tzu shows us how to win with clarity, influence, and timing, not force.   Where in your life are you fighting unnecessarily?  What if you chose flow over force today?  “It is best to win without fighting. Avoid fights wherever possible”. — Sun Tzu  In today’s fast-paced world of business, leadership, and personal ambition, the battlefield has changed — but the wars are still very real.  We no longer clash with swords and shields.  Instead, we fight to be heard in boardrooms, to get buy-in from our teams, to close that next deal, or to bring peace to a strained relationship.  The modern warrior is a leader, entrepreneur, or professional navigating complex challenges with limited time, increasing pressure, and ever shifting loyalties.  And too often, we fight… only to lose.  Now, we know how to win without fighti...

How to Re-Place AI, and Not Be Replaced by AI — with Yijing Wisdom

1. Yijing Teaches “Know the Flow Before You Act” (先知而后行) AI acts fast, but it doesn’t feel the flow. Humans guided by Yijing sense the timing and energy of situations — knowing when to act, how to act, and when not to act. Yijing helps you detect the Qi movement behind events — whether energy is rising, stabilizing, or declining — so your decisions are in rhythm with the invisible current. When you act in flow, AI becomes your tool of timing , not your master of action . 🧭 Application: Use Yijing principles like the 64 Hexagrams or Yin–Yang transitions to decide what to automate , what to humanize , and what to pause — before technology makes the choice for you. 2. Yijing Reminds Us: The Human Mind is Yin–Yang, AI is Only Yang AI represents pure Yang — logic, computation, and speed. But Yijing shows that without Yin — intuition, empathy, reflection — pure Yang burns out or collapses. To re-place AI, leaders must bring back Yin : Pause to sense energy, not just ...

3 Biggest Trends: Data Overload, AI and EQ

🌍 The 3 Biggest Global Trends Right Now — and How Yijing Helps Us Navigate Them 1. Overload of Data, Yet Shortage of Clarity Trend: We live in an era of information inflation. AI, analytics, and instant data feed us millions of inputs — yet leaders and professionals increasingly struggle to make clear, timely, and wise decisions. How Yijing Helps: The Yijing is the original decision-making system in uncertainty — it helps leaders find patterns in chaos. Instead of drowning in information, you learn to see energy movements — what is rising, declining, transforming. The practice of consulting Yijing teaches clarity through simplicity — identifying the one decisive factor that matters most. 2. Constant Change, Yet Emotional Rigidity Trend: People and organizations face rapid technological, social, and cultural changes — but emotionally, many are stuck. Stress, burnout, and fear of failure block agility. How Yijing Helps: Yijing is literally the Book of Change (易) — its entire philosophy ...

Did Sun Tzu mentioned about SuperME and PLG 2,500 Years Ago?

While Sun Tzu’s Art of War (written around 500 B.C.) doesn’t literally use the words SuperME, Purpose, Love, or Gratitude, it expresses these energies through strategy, leadership, and human nature. Let’s explore where — both directly and symbolically — these ideas live within the text. ⚔️ 1️⃣ Purpose — “Dao” (The Way) Where: Chapter 1: Laying Plans (始计篇) “The Way (道) causes the people to be in harmony with their leaders, so that they will follow them through life and death without fear of danger.” This is the spiritual root of all strategy — Dao, or Purpose. Sun Tzu begins his entire philosophy here: before calculation, before weapons, before war — there must be alignment with The Way. In SuperME terms: Purpose gives meaning to action. Without Purpose, effort scatters. With Purpose, even the smallest act carries power. So, Dao = Purpose — the higher reason why we act, not just what we do. 💖 2️⃣ Love — “Win Hearts Before You Win Battles” Where: Chapter 3: Attack by Stratagem (谋攻篇) “To...

SuperME + PLG = Innovation, Adaptability & Long-term Growth

How SuperME + PLG Creates Innovation, Adaptability & Long-Term Growth 1️⃣ Purpose — The Engine of Innovation When you live and lead with Purpose, your creativity comes from meaning, not pressure. People often say they lack innovation, but what they really lack is clarity of why. Purpose aligns your inner compass — it helps you see connections others miss. In Yijing, this is Hexagram 1: Qian (The Creative) — energy that never stops generating. In Art of War, Sun Tzu calls it Dao (the Way) — the moral force that unites people’s hearts. In SuperME, Purpose gives birth to ideas that are not random, but relevant. ✨ When you are connected to your Purpose, you see opportunities before others do — because your energy is already pointing in the right direction. 2️⃣ Love — The Foundation of Adaptability True adaptability doesn’t come from fear of failure. It comes from Love — love for learning, for people, and for possibilities. When you lead with love, you drop resistance. You stop fighting...

Not for Everyone but Good for Everyone

SuperME Is Not for Everyone — Although It’s Good for Everyone. Why? Because not everyone is ready to face their real self. SuperME is not about adding more success, power, or happiness on the surface. It’s about removing illusions — all the masks we’ve worn for years: our roles, titles, fears, and the need to prove ourselves. And that can feel uncomfortable. 1️⃣ SuperME Requires Courage, Not Comfort Most people seek comfort, not transformation. SuperME asks you to look into the mirror — not the physical one, but the super mirror — and see both your light and your shadow with honesty and love. That’s not easy. Many would rather stay in familiar pain than face unknown freedom. 2️⃣ SuperME Demands Responsibility, Not Reliance SuperME says: “You are the cause, not the effect.” When you realize you are the creator of your energy, your emotions, your outcomes — you can no longer blame the boss, the spouse, the system, or the past. That truth is liberating… but also confron...

Not Easy to Get Such Books Now

Unlock Ancient Wisdom & Modern Power — 6 Transformative Books by Andy Ng Each book is packed with real-life strategies to help you achieve breakthroughs in sales, leadership, and personal mastery — combining Sun Tzu Art of War , Yijing , and SuperME transformation frameworks. 📚 Available Worldwide: 🛒 On Amazon — US$34.95 each 🇸🇬 In Singapore — S$34.95 each 💥 Special Singapore Bundle Offers: 2 books → S$39.90 3 books → S$49.00 6 books → S$99.00 + FREE $99 Video Course (Best Deal) ✨ Titles you can choose from: 1️⃣ Sun Tzu Sales Secrets (Oct 2025) 2️⃣ SuperME Unleashed (July 2025) 3️⃣ Wealth with Yijing (2024) 4️⃣ Win Without Fighting with Sun Tzu Art of War (Aug 2025) 5️⃣ Yijing Explained (Oct 2025 New Edition) 6️⃣ Practical WeChat Marketing: 94 Ways (2020) 🎁 Each book is not just a read — it’s a transformation tool. You’ll gain strategies to outsmart challenges, lead with heart, and create lasting wealth with purpose. 📩 WhatsApp Andy Ng at or visit...

Sun Tzu Art of War 36 Strategies Oracle

The 36 Strategies Oracle (synthesized from original Sun Zi Bing Fa 'Sun Tzu Art of War') (Created by Andy Ng — Speaker, Trainer, Author of “Win Without Fighting” and 'Sun Tzu Sales Secrets) 🌕 I. DAO REALM – The Way and Preparation (Purpose, Alignment, Wisdom before Action) 1. Know Yourself and Your Enemy Quote: “If you know the enemy and know yourself, you need not fear the result of a hundred battles.” Interpretation: Clarity is the root of power. Self-awareness brings confidence; knowing others brings timing. Ignorance creates fear. Coaching Question: What do I truly know about myself and my opponent in this situation? Action: Spend one hour observing patterns — your emotions, your triggers, and the system you’re dealing with. 2. Win Before You Fight Quote: “The victorious strategist only seeks battle after the victory has been won.” Interpretation: True mastery lies in preparation so thorough that success becomes inevitable. Coaching Question: How can I make the outcome...

Sun Tzu Art if War in 36 Strategies (Not 36 Stratagems)

The original Sun Tzu Bing Fa (孙子兵法) — the 13 chapters — does not explicitly list 36 strategies. That “36 Stratagems” (三十六计) is a separate later work, attributed to the Ming or early Qing period, inspired by Art of War but not written by Sun Tzu himself. However, I  can indeed extract and systematize 36 strategies from the Art of War’s 13 chapters. In fact, many modern sinologists and military thinkers (and even business strategists in China) have done this kind of structural synthesis to teach or apply Sun Tzu in modern contexts. 🧭 36 Strategies of Sun Tzu’s Art of War (Structured Extraction from the 13 Chapters) Category 1: Dao – The Way and Preparation (Ch. 1–3) Theme: Build foundation, align with Heaven, Earth, and People before acting. 1️⃣ Know Yourself and Your Enemy — The ultimate principle of victory. 2️⃣ Win Before You Fight — Prepare so well that the outcome is decided in advance. 3️⃣ Build Moral Authority (Dao) — Lead through values that unite the people. 4️⃣ Shape Condi...

This will change how You Lead, Decide and Succeed

Transform the Way You Lead, Decide and Succeed — with Wisdom that Works In a world driven by AI, uncertainty and constant change, leadership is no longer about working harder — it’s about thinking deeper and leading wiser . That’s why I’ve put together this exclusive 4-book leadership wisdom bundle — specially for professionals and corporate leaders who want to combine strategy, humanity and clarity in their daily decisions. 📚 The 4 Essential Books 1️⃣ Sun Tzu Sales Secrets – Outsmart, Outlast, and Outclose with timeless strategy 2️⃣ SuperME Unleashed – Lead and live with Purpose, Love & Gratitude (co-authored with Dr. Vivian Passion Koh) 3️⃣ Win Without Fighting with Sun Tzu Art of War – Achieve results with balance, not burnout 4️⃣ Yijing Explained (2025 Revised Edition) – Apply 7,000-year-old wisdom for modern leadership and decision-making 💡 Why Entrepreneurs and Leaders Love This Bundle Sharpens strategic and human leadership Inspires clarity in tough d...

Top 13 Things to Be Grateful For Today

Gratitude brings us back to the present moment, the only place peace truly lives. Here are the Top 13 things we can be grateful for today — simple, universal, and deeply human: 🌅 1️⃣ The Gift of Waking Up Each morning is a new beginning — a silent invitation to live, love, and do better. Be grateful that your heart still beats and your breath still flows. ❤️ 2️⃣ The People Who Care Even if it’s just one person who truly cares — that’s already a blessing. Gratitude grows when we stop counting how many love us, and start appreciating how deeply some do. 🌤 3️⃣ The Challenges That Shape Us Every struggle refines our character. As Yijing teaches: “Obstruction gives birth to strength.” Without pressure, there is no diamond. 🍀 4️⃣ The Freedom to Choose You can choose your attitude, your response, your next step. That freedom — even in a small way — is the seed of transformation. 💫 5️⃣ The Kindness of Strangers From the driver who stops for you, to the barista who smiles — the world is fil...

Top 13 Ways to Get 100 PLG

I am on a mission to get 100 people using PLG Purpose Love Gratitude daily.   Top 13 Ways to Get 100 People to Do PLG Daily 1️⃣ Lead by Example — Show Your Daily PLG Post your own PLG message daily (text, photo, or short video). Authenticity attracts energy. When people feel your peace, they want it too. > 🌱 “Peace starts from one person who lives it.” 2️⃣ Create the “100 PLG Messengers” Challenge Turn it into a mission, not a request. Invite people to be part of something larger — a movement that spreads peace. Give it a name like #100PLGChallenge or “100 Days of Purposeful Love.” 3️⃣ Personal Invitation with Heart Don’t just post publicly — message 10 people personally each day. Tell them: > “I’m doing something meaningful for peace. Would you join me for 3 minutes a day to send one Purposeful Love Message?” People respond more to warmth than publicity. 4️⃣ Make It Super Simple Design a one-page PLG Starter Guide (or short video) that shows: What is PLG How to write o...