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25 Apr 2017

Win New Customers at Almost Zero Cost

Yes, you are sick and tired of prospecting and looking for new customers. You know that spending money on advertising and Facebook marketing, Google Adwords and YouTube advertising may not work. So are the methods of hiring more sales representatives and looking for more agents and distributors as they incur too high capital.
We know the secret to China's number one mobile phone company BBK Electronics: they conquered 41% of market share beating veterans like ZTE, Lenovo, Huawei and high flyer Xiaomi.  
In this high power one-day course on marketing, business development and sales, we at AsiaTrainers combine the best of our past 17 years of training into this one course.  If you truly want to create more business without spending high cost, this is the course. We offer guarantee whereby you will earn a return that is higher than the course fee or we'll provide free coaching.  Contact Andy at 8201-4347 for details. 
  1. Single reason why the top 5 marketing methods don't work 
  2. Business Model basics: how to have the right business model 
  3. Positioning: the battle for your mind 
  4. Story of BBK Electronics: how to capture 41% of market share in just one year
  5. Top 7 Ways to Win New Customers Effortlessly (with templates and workbooks)
  6. Referral System that works: how to get A-grade customers referred to you
  7. Networking secrets and strategies
  8. Strategic Alliance and Host Beneficiary
  9. WeChat Marketing: how to create Official Account to do daily blast and how to create Moments
  10. How to get business from Trade Shows without spending a single cent
  11. How to turn your vendors, employees and friends into salespeople 
  12. The ultimate in Attraction Marketing: Creating Raving Fans and Get them Sell for You
Bonus: 5 Steps to Getting 1,000 Followers in WeChat


  1. Higher Sales without marketing cost
  2. More sales without dropping your price
  3. Attract the right sales team
  4. Higher Profits and Happier Team without Fuss
*** This course qualifies for PIC (Productivity & Innovation Credit), where you can get 40% Grant. Hurry! Limit to 18 seats, register now!


  1. Managers and Directors in Marketing and Sales
  2. Executives in Sales, Bus. Dev. and Sales
  3. All Support Functions Executives and Managers
  4. Self-employed people in Insurance, Banking and Real Estate
  5. Retail Industry personnel


Interesting and refreshing, a wake-up call. I now know how to get more sales without incurring higher cost. AndyTheCoach at is the best in this topic!
David Lum, GM, Francois Marine Pte Ltd
I learnt about how to identify gaps and capture opportunities for growth. Thank you and your 368 strategies!
Patrick Koh, Manager, Leong Hin Foods Pte Ltd
Learning about AndyTheCoach concepts and strategies has helped me to increase my sales by 41%. I have attended 12 courses this year!
Wan Siew Onn, Sales Director of a software company


Sales Coach Andy Ng has 29 years experience: He started doing business at the age of 5. Since 1996, Andy has trained over 81,413 people in 15 countries. His Magnetic Selling DVD and e-book SUN ZI FOR SALES have sold hundreds of copies in 5 countries. Asia Coaching Training was, from 2001-2007, the licensee for Action International in Singapore. The clients trained by Andy include SingTel, SIM, Manulife Financial, Walton International, DBS Group, M1, Yakun, BreadTalk, Hewlett Packard, IBM, Gillette, F & N Foods, Kaplan Asia and Teleperformance Asia. Visit our blog at and see him in action at


Ms Idah at 6225-1784 or Andy at 8201-4347 Email to


24 Apr 2017

First Page with Zero Cent

Amazing. Without a single cent of advertising with Google, if you search for 'sales training in Singapore' and ''one belt one road', you can find me on the first page of


How to Sell with No Limit to Achieve Limitless Results for Your Clients
Date: 5 May 2017 Friday 9 am to 12.30 pm
Venue : The Plaza #02-346, 7500A Beach Rd (inside Parkroyal Hotel building)   
Fee: $199 each, $149 each for 2 and above, $99 each for 5 and above (with 1 FREE Seat)
No GST but with PIC 40% cash grant
Yes, the world has changed and since all of us have decided to do things differently this year, we need to change our goals. From now onwards there is simply NO LIMIT in what we are selling.
Limitless Selling starts from ourselves: where we burst all barriers and attain the unattainable. We will work out a plan to double and treble our sales in the next 12 to 24 months. All our products and services need to be revamped or re-packaged. Our solutions and services to customers will also be changed to no-limits. Plus, our customer support and technical people will have to be changed to give us limitless support.
This course, taken from high-level conferences done overseas, will change the way you look at sales forever. Come for this course if you have the guts. 
Note: Even without PIC 40% cash back funding, this course is worth millions.


  1. What is Limitless Selling and how does it differ from your current Sales Quota Selling
  2. The Genghis Khan 6-Prong Way to Limitless Achievement
  3. The 3 keys to Limitless: Right Understanding, Journey and Service to others
  4. Five Ways to Limitless Selling: Big Hairy Audacious Goals, 5-Prong Plan, Limitless Rewards, Customer-Focused Selling and Challenge Your Markets
  5. The 36 Stratagems of McDonalds to Up Sales
  6. The Smartphone Way to have Unlimited Business
  7. The John Sculley Way to Move Volumes
  8. Limitless Support and Limitless Teamwork
  9. The Ultimate in Limitless Sales: Newspaper Test
* Bonus: How to Kill with Borrowed Knives


  1. Increase in sales with proven strategies
  2. Get Price Objections out of the way
  3. Attract and Retain customers
  4. Do less Prospecting
  5. Happier worklife and Higher income for all


  1. Sales Managers and Directors
  2. Marketing and Business Development Managers
  3. General Managers, Directors and MD
  4. Chairman and Consultants
  5. All Sales Executives and Sales Professionals


All the things taught by Andy are practical and yet changing. My team attended 5 courses in 3 months.
- GM, GG Technologies Pte Ltd
Entrepreneurs like us like to think out of the box. Andy courses have good content, we like it very much.
- Partner, Amos Sim, Effect Design LLP
I like the videos that clearly illustrate the points. Successful Selling Strategies that help us to win more sales.
- Kevin Geevan, Sales, Brunel S.E.A. Pte Ltd


Sales Coach Andy Ng has 29 years experience: He started doing business at the age of 5. Since 1996, Andy has trained over 81,413 people in 15 countries. His Magnetic Selling DVD and e-book SUN ZI FOR SALES have sold hundreds of copies in 5 countries. Asia Coaching Training was, from 2001-2007, the licensee for Action International in Singapore. The clients trained by Andy include SingTel, SIM, Manulife Financial, Walton International, DBS Group, M1, Yakun, BreadTalk, Hewlett Packard, IBM, Gillette, F & N Foods, Kaplan Asia and Teleperformance Asia.
Get inspired at and watch 103 videos at 


Idah at 6225-1784 or Andy at 8201-4347. Email to andy@asiacoachingtraining.comNote: This course can also be customized and done in-house at your premise with no EXTRA Cost. 


Don't Be Confused with Chow Yuan Fat as Confucius

Chow Yuan Fat acted as Confucious in this movie. The 7 lessons I get from watching this epic:
  1. If you hate a person you are defeated by them
  2. What the superior man seeks is in himself, what the small man seeks is in others
  3. Whatever you go, go with all your heart
  4. When anger arises, think of the consequences
  5. Looking at small advantages prevents great affairs from being accomplished
  6. When it is obvious that goals cannot be reached, don't adjust the goals, adjust the action steps
  7. It doesn't matter how slowly you go as long as you do not stop
Confucius 孔子) is a 2010 Chinese biographical drama film written and directed by Hu Mei, starring Chow Yun-fat as the titular Chinese philosopher.

The film was scheduled to screen later in 2009 to commemorate the 60th anniversary of the founding of the People's Republic of China, as well as the 2,560th birthday of Confucius himself.

The film begins with Confucius as an old man, thinking back. Then we see him in his early 50s, being promoted from Mayor to Minister for Law in his home state of Lu. He is confronted with ethical issues after saving a slave-boy who was due to be buried alive with his former master who has just died. There are a lot of complex politics and war, ending with Confucius being rejected and becoming a wandering scholar. After many hardships and losses, he is invited back as an old man. We see him finally preparing the Spring and Autumn Annals, expecting that this book will determine his future influence.

Chow Yun-fat as Confucius or Kong Qiu, also known by the honorary title Zhong Ni.
Zhou Xun as Nanzi, the royal consort of Wei.
Xu Huanshan as Laozi, the sage of Daoism.


Using Art of War strategies to Lead and Manage Your Teams Successfully
Date: 28 April 2017 Friday 2 to 5.30 pm
Venue: The Plaza 02-346, 7500A Beach Rd (inside Parkroyal Hotel building)   
Fee: $199 each, $149 each for 2 & above, $99 each for 5 & above
(no GST). With PIC 40% cash back or 400% tax deduction
Sun Tzu (or Sūn Zǐ in pinyin) was a 500 BC Chinese general, military strategist, and author of The Art of War, an immensely influential ancient Chinese book on military strategy. Many great leaders like Margaret Thatcher and Ronald Reagan study his work and became legendary leaders. Many corporate leaders paid thousands of dollars to attend courses to learn Sun Zi secrets. 
We at Asia Trainers believe that you too can learn master his secrets with just two hundred dollars. This is because we take the essence and compile them into a 4-hour course that will leave you with just enough materials to lead your team to greater heights. Since October 2010, we have trained over 1,137 leaders coming from countries including Hong Kong, Japan, Myanmar and even China. 
The most valuable lesson out of his 13 chapter of 5,000 words must be found in the 3rd chapter: Win Without Fighting. 
As translated from The Art of War: Generally, in war the best thing is to take the enemy state whole and intact; to ruin it is inferior to this. To capture the entire army is better than to destroy it. Hence, to win on hundred victories in one hundred battles is not the acme of skill.
To subdue the enemy without fighting is supreme excellence. In short, win without fighting is the best. 
How does it apply to your people management and leadership?
a Enemy here refers to not your enemy but your team that you are leading and managing. 
b. Take the enemy state whole and intact means you must lead your team wholly with not just their bodies, but also their minds, hearts and spirits. 
c. Never destroy the bodies, minds, hearts and spirits of your team. So you cannot over-work them for you will be destroying their bodies and minds. You also cannot break their hearts by not delivering on your promises and make them give up on you. Finally, you may destroy their spirits when you unknowingly make them a fool in front of others.
d. To win without fighting in leadership is to lead without your team knowing that you are leading them. A leader is at his best when people barely knows he exists, when the work is done, the team will say: we did it ourselves. This is because the leader has empowered the team so much and they have become so competent that they are mini leaders themselves, thus the leader is leading without actually leading them. This must be the highest form of leadership. Lead without Leading. 
e. If you too want to be a great leader, learn from the master.


  1. Art of War simplified and clarified
  2. How knowing Sun Tzu Art of War will help you lead and manage people
  3. Applying the Five Elements of Sun Zi (Mission, Climate, Ground, Head and Methods) to your people management and leadership now
  4. How to Know Yourself Know Others per Sun Zi
  5. Leading when People Don't Want to be led
  6. Sun Tzu 6 Strategies of War to manage and lead people happily and willingly
  7. Engaging people with the art of deception or 计
  8. Dealing with Difficult people using Sun Tzu 'Fire' strategy
  9. How to drive people to perform at their best using 36 Stratagems of 'straight' and 'odd'
  10. The Ultimate in Sun Zi: Take the entire Nation (body, mind, heart & spirit)

15 Apr 2017

7 Lessons from Ancient Asian Philisophy

1. You will learn lessons. Life is a constant learning experience, there are no failures or success, only lessons

2. A lesson is repeated until it is learnt. A problem that continues is a lesson that we haven't learnt yet. So to blame others for your misfortunes is not taking lesson for yourself.  Because of this blame, you will continue to make the same mistakes, abeit in different situations. You will only stop making mistakes when you have learnt the lesson. 

3. Others are merely mirrors of you. What we dislike in others we also have that same dislike for ourselves. 

4. What you make of your life is up to you. You yourself must walk the path.  Others can guide or help you, but they cannot do it for you. 

5. The answers lie inside. No matter what people tell you, happiness can only come from inside you. In order to find true inner peace, you need to trust yourself and accept yourself, then you can find the answers within you and not keep on looking outside for answers.

6. There's always something that we can achieve to achieve success that we deserve.  We al have potential and every single human is unique. There is no need to compare and there's always something you can succeed at. The trick is not to give up.

7. There is a difference between your self worth and your self esteem. Self worth is what you think you are worth, and self esteem is what you think of youself. Most people have high self esteem but low self worth. For example, they are happy when people praise them, but got offended with criticisms. This is a clear sign of lack of self worth. 

11 Apr 2017

How to Wake People Up

US Coach Dan Millman was the 1966 Olympics gold medal winner for gymnastics.  He went through many ups and downs in his life, including breaking his leg and two near-death accidents. Since 1980, Dan dedicated his life to inspire others based on what he learned from gurus from China and India

Dan wrote 9 books, including the best-seller, "Way of the Peaceful Warrior" in 1985. This book has since been turned into a movie called "Peaceful Warrior" (2005). 

In the movie "Peaceful Warrior", Dan Millman said that most people live their entire lives without being awake. We thus need to 'wake people up' if we want to help people break free from their own self-limiting beliefs and get closer to their potential. 

This course, which we have been conducting since 2008, was based on the strategies and tactics in Dan's work. It answers many questions that people face at work: how to motivate people other than money, how to persevere in trying times and how to make everyone strongly and united. 

This course is for people looking for permanent solutions to daily work challenges.  It is NOT  for people looking for a quick but ineffective fix. Come if you too want to Wake People Up!        

Topics covered include:
1.     Why most people are not awake and what to do
2.     How to be truly inspired not perspired
3.     Dan Millman’s ‘Peaceful Warrior’ Strategies
·       Wisdom of Doing – Killing Procrastination
·       Service to Others as Highest Purpose
·       Take out the Trash
·       Meditate in Every Action
·       Can never better or less than Yourself
·       Give up control not love
4.     The ultimate inspiration: The Rock principle
5.     Self Coaching Success
6.     Using the Power of Your Subconscious Mind
7.     The 3 Ts to Action: Thought, Talk and Tackle

Course: How to Wake People Up
Date: 22 April 2017 Saturday 1.30 to 5 pm
Venue: 28 Tai Seng Street 7th floor, Sakae Building, Singapore 534106

Note: We have 3 games in this course, 2 case studies and we shall watch 6 clips from the movie "Peaceful Warrior". 

4 Apr 2017

4 Factors that Drive China's Growth Today

Written by David McDonald, Quora
To make sense of China’s next decade, it is critical to grasp that there is no single driver of the nation’s future. Instead, four very different drivers are pushing the country forward at once, all powerful, and all interacting with each other in unanticipated ways.
The first driver is an aspect of the country’s economy and culture that I call “Open China.” The emerging potential of China’s consumer markets is well known to outside producers, many of which, like General Motors, have already come to depend on these markets for their profitability. Unlike other leading economies in Asia, including Japan and South Korea, China began opening its markets to foreign companies at the very start of its economic reforms and it has opened them ever wider ever since.
At the same time, the Chinese people have rapidly advanced as consumers; the wealth created by China’s growth has created a substantial middle class. Putting a precise number on the size of this segment of the population remains tricky, but however large it is, China’s current middle class is a mere fraction of what it will become as hundreds of millions more people join its ranks during the next decade.
After this honeymoon phase, the Chinese mass market will morph into a vast, highly differentiated and sophisticated multi-tiered consumer economy capable of driving growth for Chinese and global businesses alike. This growth trajectory represents a powerful short-term opportunity for major non-Chinese companies (for example, in helping to develop the retail sector of this nation) and a daunting long-term challenge in terms of maintaining market share.
The second driver is “Competitive China.” Hundreds of thousands of new Chinese companies have made this country the world’s most competitive business environment. Indeed, China is now the world’s largest and fastest-growing source of entrepreneurial start-ups. It is also an incubator for large businesses, both foreign and home-grown. Nearly 300,000 foreign-invested businesses have been established in China, vying to tap into the country’s manufacturing base and reach its consumer and business markets.
The third driving force is “Official China”: the shifting direction and role of the government and Communist Party. The government has managed the liberalization of many parts of the economy, but it has maintained control over its strategic heights by retaining ownership of the core group of state-owned enterprises in the finance, communications, energy, resources and media sectors.
Contrary to the hopes of many foreign investors, Official China has no intention of letting go of these companies, and it will maintain tight control over those parts of the economy that it wishes to manage. But as it faces the challenges of internal complexity and external engagement, it will evolve toward a nondemocratic but market-driven form of rule that, arguably, has never been seen on the world stage before.
The fourth driving force is the existence of “One World” with which China, like all other countries, is interdependent as never before. Globally connected power, communications and transportation links now exist almost everywhere in China.
The nature of “one world” and the open, entrepreneurial qualities of China will reinforce each other in unexpected ways. Goods developed there will be marketed to the rest of the world. Chinese companies, meanwhile, will increasingly go abroad to find new sources of technology and business skills, particularly for innovation, brand building and access to international finance.

3 Apr 2017

Doing Business in China: Myths and Truths

Many people have got the following facts wrong about doing business in China:

1. Doing Business in China is NOT about Doing Business with the Chinese Only
This is because there are many non-China Chinese and many non-Chinese especially in major cities like Shanghai, Beijing, Guangzhou and Shenzhen. 

2. Doing Business in China is NOT about Doing Business with the China Government or Communists
This is because there are many private sector businesses in China that one can do business with.  Also, although the Communist Party of China governs China, there is very little communist-type of governance in business as the whole economy has been run like capitalist system since 1979

3. It is hard to take out money made from doing business in China. There is no restriction on the amount of money that foreigners can take out from China, except of the limit of 20,000 RMB cash at the airports. Almost every bank in the world has branches in China, so you can freely transfer money in and out of China as long as you have a business. 

4. One needs to bribe people to get things done in China
This is definitely not the case, as many things are done with proper governance system and rules. In fact giving bribes is a crime for everyone in China

5. Doing business in China is about doing business in major cities only
Actually there are more than 600 cities and several hundreds of counties in China. One can do business with many cities that even the local Chinese have not heard of. With the Belt Road Initiative (or One Belt One Road initiative), one can simply do business in China by not travelling to China at all, but to the many countries that are linked in the Belt Road Initiative. A good example is Pakistan. There are more Chinese contractors in Pakistan and one can easily sell to these Pakistanis without doing business with any Chinese cities! (For simple explanation on what is One Belt One Road, read here)

6. Tipping is Not allowed. There is no habit of tipping but tipping is not illegal in China

7. You cannot drink except certain hours.  Actually there is no legal drinking age in China. Also, many places have no limit on drinking hours! 

By Andy Ng, Chief Trainer Coach at Asia Trainers at Read article on One Belt, One Road at here

2 Apr 2017

The BMW Way to Closing All Sales

(Read 'What Uber did not Tell Young Drivers at here)
In our sales training in Asia including Limitless Selling, Successful Sales Strategies and How to Close Every Sale, we teach the following simple 3-steps BMW approach to closing all sales:

Step 1 B: Buy from Your Prospects

Yes, don't sell anything to your prospects and instead buy from them.  Buying doesn't mean you must buy like what you do in a retail shop, buy means buy whatever they are doing now.  If they are now in the process of upgrading their computer system, you need to buy their work by saying that you will be happy to pay them lots of money if you were their customer

Once you bought from your prospects, you become their customer and you are no longer their vendor! We know people treat customers better than they treat vendors.  From now on you gain their trust and respect for you are one that no just care for them but take action on the people you care.

Step 2 M: Make them Money

After you have bought from your prospect, you have to make them money. Here you offer them ideas, strategies and tactics that allow them to make limitless money on what they have now.

Following our above example of your prospect in the process of upgrading his computer system, you offer them ideas, strategies and tactics that make them limitless money, like how they can do more with less with the new system, how they can avoid being hacked by installing firewalls and how to lock their computers with physical locks.

Step 3: Wait for them to Ask You Questions

By now your prospect will be so elated with you for you have not just bought something from them, you have also given them (without condition and monetary consideration) ideas on how to make money with what they have.

They will simply ask you questions, and your job is just to answer their questions.  Once you answe their questions, you have the sale!  Typically your prospects will ask you one or more of these questions: you seem to know a lot, what do you do?  You don't come all the way to offer free consulting, how can I help you?  Did your company send you here with a purpose?  What is it that you have that I can take a look?

Written by Andy Ng, Chief Trainer Coach with Asia Trainers. Andy is conducting How to Close Every Sale course (the 75th run since 2001) on this Friday 7 April 2017 2 to 5.30 pm. Details are at here:


Outsell Your Competition with Winning Sales Strategies
Date: 7 April 2017 Friday 2 to 5.30 pm
Venue : The Plaza 02-346, 7500A Beach Rd (inside Parkroyal Hotel building)   
Fee: $199 each, $149 each for 2 and above, $99 each for 5 and above (with 1 FREE Seat)
Statistics show that 80% of all sales started wrongly, that is why they did not result in a sale. This is due to lack of proper sales techniques.   For example, many still sell base on over-promise and making statements, when they should be asking questions and offering choices.

In this How to Close Every Sale seminar, you will learn proven strategies to increase your sales, systematize your selling process and build a strong reputation. Most importantly, get more $$ from your daily work
Focused around our proven methods including Small Sales Funnel and QAQAQA coaching materials, you will bring back and implement strategies that work...


  1. How to OPEN Sales with Question Funnel
  2. Selling Yourself
  3. Reading Buying Signals
  4. Handling Objections like a Pro
  5. The Ultimate Sales Formula: P-FAB-PA
  6. Selling to Different VAK Types
  7. How to Agree when you disagree with them
  8. Top 15 Closing Techniques and another 68 closing techniques
  9. Creating a Sense of Urgency
  10. Going All or Nothing
  11. Preventing Buyer Remorse