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Showing posts with the label Influence

Influence by Robert Cialdini and Olylife P90

Influence by Robert Cialdini: This is what I shared with my team at Olylife: we help people to get health and wealth: 1. Commitment and Consistency Everyone says health is wealth, but how many commit to improving their health DAILY?  If you find it hard to exercise daily, using Olylife P90 Cell Therapy is one good way.   30-minute use equals 2 hours of outdoor exercise and 8 hours of massage.  Each day 2 times make you healthier by removing your body aches and pains, improve sleep quality, regenerate cells, enhance blood circulation, and help in detoxification.  2. Reciprocity When you treat someone well, they will treat you well in return.  Same as your body.  Treat it like a temple. 3. Authority The US Food and Drug Administration (FDA) approved PEMF (Pulsed Electromagnetic Field) therapy for multiple uses decades ago, verifying that it is a legitimate and safe form of physical therapy. And, PEMF is not just for humans—it can be used on animals as we...

Ladder of Persuasion

In my over 17 years of training with Asia Trainers transforming tens of thousands of people in 15 countries in sales, management, and finance, people often asked me, Andy, how do you get people to believe in you?   To me believing in me is the lowest level, for I don't want people to just believe in me, but also do what I believe. There are 7 levels in this ladder of persuasion, courtesy of author Andy Ferarri Norman: Level 1: Literature. This includes the vendor's posters, flyers, brochures, write-ups, e-mailers, websites, videos, slides and any posts from the vendor in social media. It is the lowest in terms of persuasion because it is biased as it comes from the vendor. No customer will be believing this 100%, right? Level 2: Social Media. Nowadays people believe and trust social media more than vendor's literature, but this can get overkill. Social media is more powerful not because of its reach, but because social media is read at a casual way and people are less...

To Sell is Human: Selling is Moving People

Yes, everyone is a salesperson, because selling is moving people. Most people are in non-sales selling, that is, they are not doing sales as their main job, like an insurance agent. But most people are in jobs that involves communication, influence and persuasion, and these are nothing but sales.  We at Asia Trainers call these sales job as Moving People. Myths and Truths of Moving People: Moving people is not about getting your way with others but about helping others get their way . You too will get your way when you help others get their way.  As what Zig Ziglar said, "You can get anything you want in your life as long as you help enough other people get what they want".  Moving people is not about how much conviction you have, but how much people feel about your conviction.  As what Andy Ferrari Norman said, it is not about convincing people but about conveying your ideas in ways that make people be convinced by themselves. Moving people depends more on th...

How the Government Can SELL the MCE Away

It was reported that the Government spent S$2.8 million to promote the S$4.3 billion MCE, Singapore's most expensive and newest expressway.  But it seems like most people are not convinced that the MCE is good for them, and many people are wondering if this is a design issue or a communication issue.  In other words, can the Government better persuade us that the MCE is good?  I think the government should SELL the MCE away; SELL is our newest method of persuasion: Suffering, Empathy, Lead and Let them enjoy the benefits. As a manager, executive or salesperson, you cannot don't persuade people.  For today no one wants to be forced into accepting another person's view, and everyone wants to have his say.   It doesn't matter who is right or wrong, what it matters is people want to be heard .  That is why social media like Facebook , Twitter and Youtube are so popular today, as they allow people to share their views freely and without censorship. From ...