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The 7 Ways to Advertise on WeChat

As of now (19 May 2018), there are almost 1.1 billion daily active users on Wechat.  That's why many businesses are looking at how they can advertise and do marketing on Wechat. We all know that WeChat users are mostly people from China and they use WeChat 5 times an hour daily, more than 3 hours and buying goods and services via WeChat.  In fact, many large companies including Huawei, Orchard Road Business Association and Capitaland market aggressively on WeChat. As WeChat is very different from Facebook, LinkedIn, and Google, there are 7 ways that you can advertise on WeChat: Incur at least US$20,000 to Tencent Holdings , the company that owns WeChat.  Tencent will, base on your target market, do a message broadcast to selected WeChat members .  You can specify who and where you want to target, like target the Shanghainese or the China people in Singapore.  Many Singapore companies including Marina Bay Sands, Singapore Tourism Board and Kaplan Education have been using pa