Business and Money Tips

Top 13 Reasons Why You Have to Learn Sun Tzu Sales Secrets 1. Because Selling Today Is a Battle of Minds, Not Words. In modern sales, logic alone no longer wins — strategy, timing, and emotional intelligence do. “The wise warrior wins first in the mind, then in the field.” 2. You’ll Outsmart, Not Outtalk, Your Competitors. Most salespeople chase prospects. Sun Tzu teaches you to choose the right battlefield — where your strengths meet their needs. “He who knows when to fight and when not to fight will win.” 3. You’ll Learn to Win Without Discounting or Desperation. Instead of lowering price, you’ll raise perceived value — the essence of “win without fighting.” “The skillful fighter subdues the enemy’s army without battle.” 4. You’ll Understand the Hidden Terrain of Every Customer. Every deal has invisible terrain — internal politics, timing, fears, and priorities. Sun Tzu teaches how to read the terrain before advancing. 5. You’ll Know Exactly When to Close — and ...