Business and Money Tips

"I want you to train my salespeople to become powerful closers better than the insurance people." "Can you train my sales team and get them to increase their closing rate?"  "Andy, I want you to come and train my sales guys on how to hit and exceed their sales targets"   The above are the three most common requests I hear from my clients and prospects.  It seems that in this weak economy, every company wants to focus on sales and they think that sales training is the fastest way to increase sales.  But is this true? As a full-time trainer, consultant and coach since 2001, having trained tens of thousands of people in 15 countries, my answer to the above questions is simply, "Yes".   But we know deep down inside that sales training is just one aspect in sales. For a company to increase its sales, there are 5 major factors. Macro environment: Is the industry going up or down? What stage of the product or industry cycle are we in? Are w...