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Showing posts with the label Effortless Selling

Effortless Sales using WIN Way

Note: The next Successful Selling Strategies is on 4 July 2014 Friday 9 am to 12.30 pm. Details of course is at here The opposite of Effortless Sales is Stressful Sales.  Author of 'The Power of Now' Eckart Tolle says, " Stress is caused by being 'here' but wanting to be 'there', or being in the present but wanting to be in the future .  It is a split that tears you apart inside.  Indeed many salespeople are doing stressful sales, for when they are in front of a prospect, their mind is never with the prospect.  Instead their minds are thinking about how to close the prospect, how to make him say yes quickly, how to not mention any weakness the product has, and how to make time for the next appointment.  Stressful Salespeople often end up not achieving any sales at all, but they are very busy making proposals.  We called such salespeople Quotespeople.  There are 5 ways you can use WIN - W hat's I mportant N ow - in your sales: Always listen ...

Selling Sands to the Arabs or Selling Ice to the Eskimos?

Note: The next Selling Sans to the Arabs is on 23 Feb 2018 Friday 9 am to 12.30 pm, details at here . Imagine me at the North Pole to perform the world's most difficult task: Sell Ice to the Eskimos.  The Eskimos have too much ice, why would they want to buy ice from a guy from Equator Singapore? But I know that I can easily sell ice to the Eskimos because I am not selling anything. I am just creating the conditions and leading the buyers to buy . Selling is not about convincing buyers to buy but let the buyers be convinced by themselves.  This is in line with Sun Tzu Art of War: Win Without Fighting. Hardly anyone is ready to buy what you want to sell  Often you have to sell when people don't see the need at all.  When WeChat was launched in Jan 2011, no one can imagine that people want to use WeChat when Whatsapp was so popular and successful as a messaging app. But today WeChat has become an indispensable tool for payments, marketing, search, messaging a...

The WIN Way to Win More Sales Effortlessly

Interview any sales experts and they will tell you that although they work hard, their sales are all won effortlessly.  They encounter few objections from their clients, they hardly prospect, and repeat business is as regular as breathing. Although they too have sales targets to hit, they do not need to struggle to achieve them.  Such sales achievers have achieved what we called Mindful Sales . Mindful Sales is simply being mindful of what is the most important thing that matters to the prospect now.  It is not about the past, nor is it about the future.  It is about the present, the WIN - What's Important Now - to the prospect.   To be mindful you need to Take Out the Trash.  The trash is anything in your mind that keeps you away from the only thing that matters - this moment, here and now. When you truly are in the here and now, you will be amazed at what you can do and how well you do it.   The opposite of Effortless Sales is Stressful Sa...