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Showing posts with the label Trigger

The Hottest Sales Technique: Selling on Hot Buttons

Yes, it has been getting more competitive today to sell. In the process of Pitching, i.e. multi-stage selling, every detail must be well executed if you want to clinch that coveted deal that everyone is eyeing for.  The stages involved in the sales pitch starts with a meeting, followed by a formal, stand-up presentation. Even if the prospect decides in your favour, you need to follow-up till the end, as anything can change until you sign the deal.  It should be noted that pitching is process that is  cumulative, this means that each stage must be completed to the satisfaction of the other other or you will be wasting your time and effort . To pitch successfully, you need to press the prospect's hot button.  Hot button is not to be confused with Benefits or Emotions, nor is it about Fear and Force. In sales, a Hot button is  a Trigger that once activated, the person will NOT go back to the original state of mind . This means that when you press the hot but...