Business and Money Tips

This is because Apple's salespeople are its customers.  Not only are Apple's salespeople free-of-charge, they are the best salespeople because nobody can resist word-of-mouth referrals. Apple knows how to people climb up the 7-Step Ladder of Loyalty, from Suspects to Prospects, and finally to Raving Fans. They know that the Ultimate in Customer Service is about turning Complaints into Compliments and turning Customers into Raving Fans that Sell for You. So if you have been thinking of how to increase sales at the lowest cost, now is the time. This seminar, taken from our high level consulting, will leave you miles ahead of your competition. Note: This course qualifies for PIC 60% Grant, i.e. your net investment is only 40%. Hurry! Last seats left!  Register now by calling Ida at 6225-1784 or email to andythecoach@gmail.com CUSTOMERS AS RAVING FANS Date: 12 March 2015 Thursday 2 to 5.30 pm Fee: $149 each (special fee, others $198) Venue: The Plaza 02-348, 7500A Bea...

Whenever I ask business owners the question, 'What is the purpose of a business?' I often get the following response: 'To make a profit!’ That answer pinpoints why so many businesses struggle to survive, let alone grow. That answer is centred on the desires of the business owner, not on the needs and desires of their customers. Imagine walking up to a potential customer and saying, 'Hello. My purpose is to make a nice, big profit from you today!'   That would be what we call a 'repelling' action, not an 'attracting' action.  Here's a much more powerful and profitable definition of the purpose of a business: To attract and serve the needs of as many customers as possible at an acceptable profit. Did you notice where the profit came in? Not at the beginning where most people put it, but at the end. Profit is the 'result' of how well you serve your customers needs. Focus on serving your customers better than your competition --...