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Showing posts with the label Selling Strategies

Turn Your Team into Highly Motivated Crusaders

Yes, strike while the iron is hot, continue the momentum you've been building up this year and turn your team into highly motivated warriors to win more for your company.  It is human nature for your people to take care of their own interests, but your job as a manager or leader is to get them put aside their personal goals and achieve your company's goals.  The following 6 steps will convert your team into high power achievers: Unite your team around a Cause (or dao 道) that will give instant meaning to their work.  For our team of trainers, the cause is to change the world, one training at a time. Keep their Bellies Full . Take care of their needs or their selfishness will re-surface and take over your company's goals. Make sure that your pay is competitive and there are incentives for performers to enjoy.  Lead from the Front .  This means not just empathizing them, but Experience what your people are experiencing to sustain their motivation. Be a lead...

Believe It of Not: The Best Salesperson is Not From Your Company or Industry

As a boss or entrepreneur, you could be your company's best salesperson as no one understand better than you what you are selling.  That was what the CEO of Apple, Steve Sculley, thought in 1983 when he promoted the Macintosh computer.  But we know that the Macintosh failed miserably, and by 1997, Microsoft and IBM-compatible computers took over 98% of the market share. It seems that the best salesperson can never be from your company or your industry. Unbelievable but true!  That's right, the best salesperson is actually your customer .  When Steve Jobs re-joined Apple as its interim CEO in 1998, he realized this and focused the entire company's operations to nothing but the customer. Not just focus on the customer, but focus on the customer's experience .  Once he does that, Apple's products, from the Macintosh to Macbooks to i-Pod and later i-Phone and i-Pad, sell like hot cakes.  By 2011, Apple has become the world's most valuable company and remain...

Outsell Your Competition with 7 Successful Selling Strategies

Everyone wants to get more business, but with the economy still slow now, what can you do to pull ahead? If you try to pull business away from your competitors, you have to be prepared for a price war.  Another way is to poach the top salesperson or sales manager from your competitors with high salary.  This is fast and furious, but it too starts a talent war. How about going all out with aggressive marketing to get new prospects?  This again puts you head on with your peers, who can always retaliate easily with even more marketing budget.  The issue is how long you can last.   If the above does not work, what can you do?  We believe that the solution lies in Successful Selling Strategies. This means that you must do things strategically and systematically.  There are total 7 Successful Selling Strategies: Service to Others as the Highest Strategy .  This is because people don't buy goods and services but good feelings and solutions to t...