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A BETTER Way to Handle Criticisms

I'm sure that if you are in sales, customer service, management and specialists positions, you would have received your fair share of criticisms.  In fact someone told me that if a day passes by without any criticisms, he will feel unease.  Indeed criticisms is a way of life and if you cannot tolerate criticisms your life will be very miserable.  As a trainer coach I have learnt to better handle criticisms in the acronym B ETTER (Bother, Educate, Tell, Touch and Response). Bother Yes, the fact that they criticise shows that they bother about us, that is, they are not ignoring us or just treating us like dust.  When someone bothers with me, the minimum I can do is to bother with them.  Thus I cannot ignore their criticisms, I would take out my smartphone and start keying in what they said.  Such enthusiastic behaviour will definitely catch their attention Educate That criticism is actually an education from them, it is human nature to want to educate people.  I know that the