According to Tencent, WeChat now has 1.08 billion users worldwide in 21 languages. In Singapore, there are 4 million users with 20% or 800,000 active users. Many people use WeChat passively, with many responding to messages too late. What happens when you are not an active WeChat user? First, you will not harness the power of WeChat Wallet, which is not just about WeChat Pay but also free advertising on Groupbuy and other pages only available when you have WeChat Wallet. Second, the less you use WeChat, the harder it is for you to build your brand. Unlike Facebook and Google where you can buy page views and likes, you can only build your brand in a gradual but engaging manner in WeChat. Third, you will miss out knowing the right people. Who would want to accept you as a friend if you only post on WeChat Moments once a month? Fourth, the less you use WeChat, the less you become savvy with WeChat as it is evolving very fast. Soon you will give up and be left out in this fas...
by Andy Ng at www.asiatrainers.com (Sales & Management Training) Tel: 65-93672286 Email: andythecoach@gmail.com