Business and Money Tips

* Registration for Effective Sales Tactics course on 10 Oct 2014 Fri 9 am is now closed *  We know positive techniques work, but sometimes people like to be defiant.  So don't be surprised to know that negative techniques sometimes work better than positive ones!  If you don't believe me, ask yourself this question: do you tend to disagree more than agree with what your salesperson said?  There are 7 popular negative techniques that you too can use today in your sales and marketing: Take Away , that is, show them that they should not buy, because the price is beyond their reach.  Buyers like to show off to you that they can afford, that's why this tactic works! Doubt What They Say .  Since buyers say negative things more than positive things, when you doubt them, double negatives will equal to positive.  Like when they say they cannot afford it, you doubt them, that means you believe that they can afford it.  Scarcity , make things scarce, and people will fight to g

In our Sales Power and How to Close Every Sale courses, people often asked if there are some techniques that can be applied to all industries, all products and all levels of salespeople.  There are actually 27 common sales techniques, but today let's look at 7 first: Never Sell, but put Service to Others as Your Highest Purpose .  This means taking care of the customer's interest more than your own, like you would rather lose the sale than push the customer to buy something that is not suitable for him. Sales Manager's Close . Here the 'Sales Manager' would help the Sales Executive by highlighting to the customer that the whole process is very simple.  All the customer needs to do is to just sign on the form and everything will be settled Choices of Three , and put the choice you want them to take in the middle.  This is because most people like to take the middle Take the customer's 'No' as 'Need to Know more' and not 'No Opportu