Skip to main content

Posts

Showing posts with the label Xiaomi

Love Breakdowns at Xiaomi?

Love Intelligence (LQ) Breakdown — Losing the Heart Connection “Love is not manipulation; love is understanding.” 💔 1. Love Replaced by Greed The brand energy shifted from purposeful love (serving users) to possessive love (controlling narrative and market). The recent car crash that killed the passenger because the doors cannot be opened manually has raised alarms that Xiao Mi is not concerned about safety.  💔 2. No Empathy for Customers Early Xiaomi succeeded by listening to fans ; now, decisions are made top-down, driven by marketing ego instead of user emotion. 💔 3. Transactional Communication Instead of gratitude and humility, communication became self-glorifying. When love turns self-centered, resonance dies. 💡 LQ Lesson Love that seeks to take will eventually be taken from. Real brand power is love given — care, trust, and sincerity.

How Xiaomi and Lei Jun Used Art of War Deception Wrongly

How Xiaomi and Lei Jun Lost the Way — A Strategic & Moral Analysis 1️⃣ Art of War Violation #1 — “Use Deception Wisely, Not Recklessly” “All warfare is based on deception.” — Sun Tzu, Ch. 1 ⚠ The Mistake Xiaomi used deceptive advertising to create the illusion that its new high-end phones were superior to Apple’s, employing manipulative comparisons and staged benchmarks. 💣 What Went Wrong Sun Tzu never meant deception without ethics. He meant strategic perception management, creating temporary uncertainty for the enemy, not betraying the trust of your people. Once deception targets your own customers, you lose Dao (道) — the moral foundation of command. Without Dao, soldiers (or consumers) no longer believe in the leader. 🧭 The Lesson “The skillful general wins the allegiance of his troops before battle begins.” When trust collapses, no marketing “weapon” can save you. Real strategy builds invisible trust, not visible tricks. 2️⃣ Art of War Violation #2 — “Pride Before Preparation...

From Zero to The World's No. 3 in 3 Years

By now Xiaomi Tech (www.mi.com) has become the world's number 3 mobile phone maker, right after Apple and Samsung. Last year 2014 Xiaomi sold over 100 million smartphones in the world. In end of December 2014, Xiaomi became the world’s most valuable technology start-up after it received $1.1 billion funding from investors, making Xiaomi's valuation more than $46 billion. How did this China's company climbed to the world's top 3 position in just 3 short years? In our latest course Business is Booming (details are at here ), we teach you the 3 lessons from Xiaomi that we too can learn and apply in our business: 1. Focus on Quantity but with Quality Xiaomi sells its phones at cost (i.e. no margin at all) but such products are of similar quality to that of Apple and Samsung, but at half or less than half of their price. 2. Lose Money on Selling Phones but Make Money on Software If you include tooling, research and selling costs, Xiaomi is actually losing money on e...