Business and Money Tips

Why do people queue up to buy iPhone when it sells for double the price of other phones and is one to two times the average monthly income of most people?  Why when internet companies launch free mobile apps people download them immediately but baulk when they are asked to pay for the apps? Welcome to the world of psychology, in this case, customer psychology. Human beings are highly complex creatures and most people don't even know themselves, let alone know what their customers think and want. Because of impermanence, un-satisfaction and focus on self, people are not only highly unpredictable but also highly eco-centric. From years of training, consulting and coaching people in 15 countries from U.S.A. to China and Maldives, we at Asia Trainers have come up with the following 5 factors that make people think, decide and buy from you. Whether you are now selling to individuals or corporates, if you too want to get ahead of the pack and outsell your competitors, you need to...

Many training courses tout themselves as having the latest ideas, strategies and thinking that will put you ahead of your peers.  Some of them are conducted by gurus who claimed to be able to 'give us 8 hours and we'll change you'.  Sounds pretty impressive!  We know that having more knowledge will not make you more successful.  Because if this is so, why are the professors not among the top earners in our society?  In fact talking to people from all walks of life reveal that we're living in an over-information age: people are now being immobilized with too much information.   It is apparent that what move people is not more information but inspiration.  Inspiration is getting people to do what they want to do because they want to do it .  When you are inspired to do things, you do it even when there is no reward and no punishment for not doing it.  That is true inspiration. Do not confuse inspiration with creativity and innovation, ...

Whether you're training senior management, working level or kids, all training programs must cover the following 4 + 3 elements to be effective: The Importance of the topic : why we must know and do (the topic) The Strategies and Tactics of executing the topic (steps, procedures and guidelines) What to do if we cannot achieve what we want (on the topic) The Ultimate in the topic: what is higher than the highest level (of the topic)? The Other 3 Things to cover are beyond the topic, but nevertheless must be included if we want to have a well-rounded learning: The key challenges facing the audience now (and how knowing the topic will alleviate that) The successes of the audience so far (to validate their efforts and encourage them to do more) A story that touches the audience's hearts so as to leave with them a lasting impression.  Even if they forget about the topic and its details, the story will leave a mark in their memory, thereby helping them to rememb...