Why You Cannot Use WeChat to Enter China People Market

It has become very common nowadays to read flyers and hear people saying, "Now you can enter the vast 1.4 billion Chinese market using WeChat". In fact many trainers, myself included in the past, have told the whole world that if you too want to enter the market of China and Chinese, you have to use WeChat. It seems very logical to use the bait of huge Chinese market to attract people to use WeChat.

Is this true? In my earlier article (you can read it at here), I wrote that if the only reason for you to use WeChat is to enter the market of China and Chinese, you better don't use Wechat. This is because your monetary and selfish reason will soon be detected by the Chinese and they will detest you, not like you.

It is like the Chinese saying that they want to enter the US market and so they start using Facebook and Whatsapp. But we know that the Americans don't want people to use these tools to try to sell to them, Americans want the Chinese to use these US tools so as to better connect with them, befriend them, and start exchanging with them.

So I stand firm and tall to say categorically that you cannot use WeChat to enter the Chinese market. If you want to sell to the Chinese, you must first know how to behave so that the Chinese will like you, connect with you and respect you.

To me, the one and only reason for you to use WeChat is to go back to your roots. Now you may say, I am not a Chinese, what roots are you talking about? I am talking about going back to your roots as a human. Because I truly believe that the Chinese culture is about humanity and about behaving in harmonious ways, and not about just doing things the 'Chinese' way like giving out red packets, wearing Chinese costumes and writing in poetic ways.

What do you think? Share me your thougts!

Comments

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