Business and Money Tips

  WeChat Marketing: Market to Who? Search on Google today for ‘Practical WeChat Marketing Book English’ and it is hard to find one.   Indeed, it is surprising to many, because WeChat has been around since 2011.  It went international in 2013.  As of January 2020, there are 1.15 billion WeChat users in the world in 21 languages.  About 10% of the users are outside China, so this amounts to 126 million international users .   This 126 million is small compared to the billions of users of Facebook, WhatsApp and Instagram, Twitter and LinkedIn. Since we are NOT in China, why bother about WeChat?   Can we just focus on the other social media tools where the reach is much wider?  Indeed, this has been the question that people often asked me.  “Why bother to market on WeChat when you have other better choices?”  was the question asked by one director from a large MNC. The question is back to why use WeChat ?  Many people told me th...

  A Nobel Prize winner's simple technique for learning anything quickly and effectively From Business Insider, All Rights Reserved This is where the Feynman technique comes in. The idea is to make things simple enough for anyone to understand. In doing this, you can acquire a deep understanding of the topic you're studying. The Feynman technique has four steps. 1. Choose a topic and start studying it Feynman's technique isn't limited to mathematics or physics. You can apply it to anything. 2. Explain the topic to a child This step allows you to establish whether you've learned what you studied or you just thought you had. Explain the concept in your own words as if you were trying to teach it to a child. When you try to break things down into simple ideas with plainer vocabulary, you'll realize whether or not your knowledge of the subject is sufficient. This makes it easy to identify any gaps in your knowledge. 3. Go back to the study material when you get stuck...

How to Sell Anything to Anybody at Any Price at Any Time and Anywhere 1. Never Sell, Always Serve People like to be served, asked "Can I help you?" not "Can I Sell You Something?" 2. Make the Anybody a Somebody Everyone is a somebody, and when you treat them like a somebody and not anybody, you gain respect. With respect will come likeliness, and with that comes following. Sale comes naturally 3. Name Your Price to Achieve Your Goals   Ask what price they are willing to pay to achieve their goals.  Ask how long they are willing to take and when the goals are achieved, how do they feel about it? 4. Make Yourself Available to them Anywhere Anytime With the internet this is possible 5. Sell Yourself, Not What You Sell People buy You, and when you sell yourself, you can sell anything to anybody at any price at any time and at anywhere.  Written by Andy Ng. Author Trainer Coach.  Andy runs 2 FREE seminars on Zoom on every Tuesday and Saturday 2 to 4 pm. Topic: Wealth a...

Forced Management: Most people are doing Forced Management knowingly or unknowingly. For example, most managers set targets for their staff and simply pressurize them to achieve the targets. They do not get buy-in to the targets, nor do they help the staff to see how they can achieve the targets. And they assume that the staff will hit the targets on their own, if not, they will do some forcing like issue threats. Few would take time to motivate, inspire and lead the staff to hit the targets. Even fewer will sit down and listen to the staff when they cannot hit the targets.   We all know that all goals must be internalized for it to be achieved. If you don't buy-in to the goals, you will not achieve them. Even if you do achieve them in the end, you will not get the pride and satisfaction of achievement.   We also know that if people achieve goals out of their own will, they will do so happily and willingly. Miracles will happen and we can turn all impossible to...