5 Ways to Make Your Selling Irresistible:
- State your price using the smallest unit of measure, like per month, per week or per day. Courts always use this method, but just stating the weekly instalment at $14 for a Samsung Galaxy S4, (spread over 24 months), their actual selling price is as high as $1,456!
- Do not compare your price with your competitor, instead compare your price to Do-It-Yourself or something totally different but offers the same benefit. Like people don't compare Mercedes with BMW or Audi but swimming pool, for the rich man's consideration in buying another Mercedes is should he install a swimming pool instead?
- Pre-empt the Price Objection, and once you warn people of the price, people cannot give you the objection.
- Proving Financing. Yes, instead of outright sale, why not sell via leasing? Not only is there no more downpayment, but the customer get to replace the machine when the lease expires, a win-win for all.
- Be a Irresistible Salesperson. Have charm, be patient and remember, never take no negatively. Instead take the 'no' as a 'need to know more' and show your value. Your customer will find you hard to resist.
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