We all know that we give out and receive red packets during Chinese New Year, weddings and birthdays. In Chinese culture, red packet is very common as a form of goodwill, good luck, expression of appreciation, or just having fun. What we may not know is that in WeChat, we receive and give out red packets EVERY DAY. None of the WeChat red packets has to do with Chinese New Year, your birthdays and weddings. If you too want to get new business from using the world's number 1 social media and business tool for the Chinese, you must start giving out red packets. Here are the top 18 situations that you will be giving out red packets in WeChat:
- To let people know you when you just joined a Group chat. Later when you want to add people as your friend, they will likely accept you because they see you as a giver
- To rejuvenate a group chat. As we know, group chats have a short life span of 2 to 4 weeks. After this period, group chats either become advertising spam groups or inactive group chats with only one or two persons chatting. If I want to re-activate a dead group chat, I will send out red packets. The many thank-you messages from the recipients of the red packets, plus the triggering of reciprocation of red packets from the recipients, will generate many messages. All these will make my dead group chats very active and its lifespan will be extended automatically
- When you want to ask for a favor from a friend
- When you want to seek advice about how to use WeChat from an experienced WeChat user or a WeChat Teacher
- To attract people to join your newly created group chat
- To send wishes to a WeChat friend, be it birthday wish, new job blessings, baby first-month party or just a form of hello to a friend
- As a form of apology to a WeChat friend
- To test if your Wallet function is functional. You can simply make a friend request to me with my WeChat ID "AndyNgCoach" and try this now
- To thank your customers who have just purchased your product or service via WeChat
- As a token of appreciation to a person that have referred a customer or friend to you
- To reward the author of an article that you read on WeChat, like this article
- To encourage your friend who has walked over 10,000 steps in a single day, as seen when you activate "WeRun" Official Account in WeChat
- To show your appreciation to a singing on Karaoke app on WeChat eg Kugou or Haochang app
- To purchase an e-course conducted on WeChat
- To buy e-learning materials sent via WeChat
- When you have very few friends on WeChat (less than 500), you can post in your Moments asking your friends to introduce you to 5 friends or pull you inside group chats. You can offer your red packet as a token of appreciation and effort
- To thank people that follow your WeChat Official Account or WeChat Mini Program
- Just for Fun! WeChat is a fun tool! Just send red packets for fun now!
Written by Andy Ng, WeChat Trainer and Consultant. Since 2017, Andy conducts at least twice a week WeChat courses on Tuesday 2 to 6 pm and Friday 9 am to 1 pm. Readers of this article can enjoy unlimited 50% savings on WeChat courses at only $149 instead of $298. Details of the course are at here Other articles (click on title to read)
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