Skip to main content

Problem with Most Salespeople: Selling customers Exactly What They Want

Most salespeople are very good in solution selling.  They find out what customers want and give them exactly what they want.
For example, if the customer wants to hang a picture on the wall, they will sell them a drill.  A very good drill. 
That is the problem.  The customer does not want a drill. He wants a hole. 
Apple did not in 2007 give us customers exactly what we want. If so, we would be using iPhones with keypads with detached batteries and external storage cards.
Instead Apple challenged its customers and give them beyond what they need. Apple used the Challenger Sale Method to create limitless enjoyment for its clients, and in turn make limitless money.

To find out more about how you can dominate, not compete in the market and embark on 25 sales strategies, come for this newest sales course Cracking The Sales Code...

Cracking the Sales Code (new)

Date: 29 April 2015 Wednesday 9 am to 5 pm
Venue: 7500A Beach Road, #02-346, The Plaza, Singapore 199591 (inside Parkroyal Hotel)
Fee: $398 each, $299 each for 2 & above, $199 each for 4 & above (with 1 FREE Seat)
To register, call 6225-1784 or 8201-4347 or email to hpa88@singnet.com.sg

Yes, the market does not consider what your nutritional products to be unique and must have. Many simply do not see a need for it.  They say that your cost is too high and cannot see the value of your proposal.   Should You Give Up or Give All You Have?

The above scenario was what Apple Inc. went through in 2010. Now Apple’s I-Pad is the world fastest selling computer. Experts say Apple has cracked the sales code and even sell ice to the Eskimos!

Apple knows it is not what you sell but how you that matters. Incorporating contents Matthew Dixon’s book ‘The Challenger Sale’ and other gurus, this course will give you the strategies and tactics that others take a lifetime to master. Focused around real life cases of selling, including your case studies, Sales Coach Andy Ng will reveal to you sales secrets that are worth billions...

Topics covered in this 1-day course of 7 hours include:
1.     Why most salespeople are having problems in selling and what to do about it
·        Problems with Lone Wolf, Reactive Problem Solver, Relationship Builder and Hard Worker
2.     Cracking the Sales Code: what is ‘Selling Ice to the Eskimos’ and how does it apply to your situation at your company now
3.     Needs and Wants focus and How to do Limitless Selling by meeting Unplanned and Non-articulated Needs and Wants
4.     Five Ways Sales Leverage to increase sales by 101% (include 25 strategies)
5.     Challenger Sale Method: The Assertive Way to Sell that Takes Control of the Sale
·        The 3 Steps in the Challenger Sale: Teach, Tailor and Take Control
·        1st Step: Teaching for Differentiation: how to teach the prospect to buy from you so as to achieve the prospect’s real needs and wants
·        2nd Step: Tailoring for Resonance: how to propose what decision-makers want
·        3rd Step: Take Control of the Sale - how to be Assertive (not aggressive) to ask for the sale
6.     Tom Hopkins Ways to Ask ‘Yes’ Questions
7.     Overcoming Top 3 Objections: See No Need, See No Differentiation and See No Hurry
8.     The 69 Ways to Turn Objections into Buying Impetus
9.     Closing more sales with Sun Zi Art of War and 6 of The 36 Stratagems
10.  Get Famous with Your Weakness & Sell More
11.  The Ultimate: Sell Refrigerators to the Eskimos

Comments

Popular posts from this blog

Kindness as a Way of Life: How Kindness can Reward You 6 Times Over

Kindness as a Way of Life by Andy Ng Kindness is a universal language that transcends cultural boundaries, enriches human connections, and has the power to transform lives. It goes beyond mere acts of charity or random good deeds. To me, kindness, when practiced as a way of life, becomes a profound philosophy that can shape our interactions with others, the world around us, and even our own well-being. In this article, we will explore the multifaceted aspects of kindness as a way of life, touching on non-violent communication, the limitations of traditional charity, the potential harms of helping, the deliberate cultivation of kindness, and the incredible rewards it brings. 1.       Non-Violent Communication Non-violent communication (NVC) is a key component of practicing kindness as a way of life. Developed by Marshall B. Rosenberg, NVC emphasizes empathetic communication that seeks to understand and connect with others on a deeper level. It encourages active listening, empath

New Age Mobile Numerology

Many people look at 'mobile number change luck' with skepticism, they say, how can just one simple mobile number change create so many changes in a person's life?   Also, the mobile numbers are given to us by random by the telcos, how can our fate be assigned by the telcos at random? Besides, isn't it true that our lives and fates are determined by birth and what we do, how can a small mobile number, which is a modern invention, have any effect?  How about people in the past without mobile numbers?  You mean they don't have a life without mobile numbers, right? One more thing: you cannot just change your mobile number and expect your life to change. If this is so, wouldn't everybody be rich just by changing their mobile numbers? Finally, isn't this kind of fortune-telling thing more of psychology and blind faith than science?   If so, how can we trust anything that is not proven and not science? Today let's resolve all these doubts and I welcome your co

If Not You, Who Else?

I learnt this very powerful 5-word phrase from Singapore's highest ever box-office movie ever: "Ah Boys to Men II". In one scene, the recruits were about to start their 3-day field camp.  Their Officer-in-Command asked them, "Before we moved out, anybody not feeling well?"  All the soldiers replied loudly, "No Sir!!!" "Gentlemen", continued the Officer, "Every time the training gets tougher, one thought comes to your mind, 'Why Must I Serve National Service?' "My answer to you is, 'If Not You, Then Who Else?'" Wow!  What a powerful phrase!  If Not You, Who Else may mean: You are the most suitable person, and we can't find anyone better than you.  This is appreciation at the highest level How can you push this responsibility to someone else? I am making a request to you specifically, please don't reject my request Can you find me another person more suitable than you? Please refer me anot