iPhone 6 Success and You

The iPhone 6 has been declared a success by experts since the day it was officially launched. There are 6 success factors of iPhone 6 that you too can copy to your business, even if you are not from Samsung:

Sell to a Already Hungry Market. The market is hungry for a bigger screen phone, especially those bigger than 5 inches. The iPhone 6 Plus with 5.5 inches has huge potential demand as many people that bought Samsung for its bigger screen were disappointed with it and are ready to switch anytime. Your application: Attraction Selling is better, sell to people that already want to buy is the best
New Software never seen before, namely the iOS8. Unlike Samsung Galaxy Note 4 which is still using the 1.5 years old Android 4.4, Apple has a totally new software. Your application: Improve your personal software, which is your core soft skills like problem solving, thinking and persevernce.
Competitive Pricing. Apple's pricing is just US$100 higher than Samsung, and this gives people a premium yet affordable perception. Your application: Never price too low or too high
Bigger than Bigger. They are selling a dream that is bigger than bigger
Get Competitors to Help You to Sell. Samsung launched its Galaxy Alpha 4.7 inch aluminium body smartphone on 3 September, and this actually helps Apple to secure its position as 'the real thing'. Instead of fighting with your competitor, you can actually leverage on them by being one step higher, in this case having the new iOS8. Your application: Work with people, not against people
Get the Market Rumours Out to Create Buzz. Market rumours have been circulating since July and this actually helps Apple to create a buzz never seen before. How can you too make use of iPhone 6 buzz to create buzz for your business?

By Andy Ng of Asia Trainers, training courses at here. Related articles:

Comments

The Secret Under the Mattress: Why would a 79-year Man Bet So Big on 4D?

It was 2007 when we discovered his secret. While moving my father’s mattress, we found them: heaps and heaps of Singapore Pools 4D tickets. They were stacked in layers, a paper trail of lost hopes. What shocked us most wasn’t just the volume, but the stakes. He wasn’t betting a few dollars for fun. He was punting hundreds of dollars per draw—nearly ten times a month. At the time, my siblings and I were furious. Our father was a 79-year-old retiree. We wondered, with a mix of anger and confusion, why a man at his stage of life would need to win such "big money." What was he going to do with the money? We saw it as a reckless habit, a sign of poor judgment in his final years. Some of us would say, "If I were to give him money to buy 4D, why don't I use the money and buy 4D myself? At least I have better discipline". It has taken me two decades, and the experience of raising my own three grown-up children, to finally see the truth that was hidden under that matt...

Have You Found Your Sun Yi and Teresa Teng?

I n the long, unfolding history of the Chinese-language music scene, "The Moon Represents My Heart" 月亮代表我的心 stands as an unsurpassable milestone. Yet, the journey of this globally renowned masterpiece, a song that would eventually captivate the world, was fraught with setbacks: it was once dismissed as "trash" by its own creator and tossed into a wastebasket, later suppressed by official policy as a "banned song ," and initially failed to gain any traction when performed by two different singers. The dramatic turnaround in this song’s fate is not merely a musical legend; it offers a profound life lesson: the greatest stroke of luck in life is not about how perfect you are, but about encountering the "right people", those who truly understand you, support you, and help you realize your potential, at exactly the right moment. I. The First "Right Person": A "Talent Scout" Who Recognizes Your Worth In the early 1970s, composer T...

How to Use Zoom Cloud Meetings Effectively

(Read also How to Secure Your Zoom meeting ) Other than Zoom Cloud Meeting, you can use other video conferencing platforms like Google Hangouts, Skype and WeChat Video Conference. Zoom is the most popular because it is free and is easy to use, especially on the phone . Here's how you can use Zoom effectively: Use a laptop, not your phone or tablet, especially when you are hosting a meeting. On a laptop, you can see everything: the PowerPoint screen that you are sharing, video of all participants and the group chats. You can easily type on a laptop and this is useful when you are translating or doing detailed explanations. The host of the zoom meeting should mute everyone at the settings and only unmute them when they speak. Participants can indicate that they want to speak by raising their hands before speaking Use earpiece or headsets or wireless earbuds so that you have a better concentration of the voices in the meeting and not be d...

Business and Money Tips

Search This Blog