Business and Money Tips

How to Increase Your Sales by 61% — With Sun Tzu Strategies Most salespeople and business owners are asking the wrong question: “How can I sell more?” The right question is: “How can I leverage what I already have — and multiply it?” Let’s use numbers to prove this. Suppose right now: You have 5000 people in your target market, 10% of them respond to your marketing, You close 20% of them, They each buy once, At an average of $2,000 per sale. That gives you $200,000 in total sales. Now — what if you improve each area by just 10%? Target Market: +10% (reach 550 people) Marketing Conversion: +10% (11%) Sales Conversion: +10% (22%) Transactions per client: +10% Average Sale Value: +10% ($2,200) The result? $322,102 — a 61% increase in total sales! No extra hours. No burnout. Just smarter leverage. That’s the Art of War applied to business — winning before fighting. The 5 Levers of Sales Growth 1️⃣ Increase Your Target Market Segment your audience and find “hidden markets.” Example: a real ...

How AndyTheCoach Helps Companies Increase Sales by 61% with Sun Tzu’s Art of War Strategies In today’s world, sales no longer comes from working harder — it comes from thinking smarter. For over 29 years, Andy Ng, known as AndyTheCoach, has been helping companies in Singapore and Asia achieve real financial breakthroughs — not by pushing people harder, but by aligning teams with the ancient yet timeless strategies of Sun Tzu’s Art of War. Sun Tzu taught that “the supreme art of war is to win without fighting.” Andy brings this to life in the business world — showing leaders, managers, and teams how to win customers without discounting, outsmart competitors without conflict, and drive performance without burnout. Through his Win Without Fighting framework, companies typically see: ✅ Up your sales by 61%  ✅ Higher team engagement and retention ✅ Better client loyalty and repeat business ✅ Sharper strategic thinking and faster execution What makes Andy’s approach unique is that he ble...

Purpose-driven actions fueled by love are intentional efforts that align with a deeper "why" and are carried out with compassion, empathy, and care.  Here are examples across different roles and contexts: 1. Parenting Purpose: Raising emotionally strong and kind children.  Action: Spending quality time listening to your child’s feelings and guiding them with patience, even when they make mistakes.  Love: Expressing unconditional support and nurturing their growth without judgment.  2. Teaching Purpose: Inspiring students to discover their potential.  Action: Designing creative lessons that engage students and encourage critical thinking, even if it requires extra effort. Love: Showing genuine care for each student’s progress and celebrating their small victories.  3. Leadership Purpose: Building a collaborative and empowered team.  Action: Holding space for team members to share their ideas and concerns, fostering a culture of trust and respect. Love: ...

Purpose guides daily actions by providing clarity, direction, and meaning to your choices and behaviors. ​ It acts as an internal compass, helping you align your actions with your values, goals, and deeper "why." ​ Here’s how purpose influences daily life: 1. Focuses Your Energy Purpose helps you prioritize what truly matters, allowing you to focus your energy on meaningful tasks rather than distractions. ​ Example : A parent with the purpose of nurturing their child’s emotional growth might prioritize spending quality time with their child over other less impactful activities. ​ 2. Turns Challenges into Growth ​ When you act with purpose, even difficult situations become opportunities for learning and growth. ​ Example : A student struggling with exams might connect their studies to their dream of becoming a veterinarian, using that purpose to stay motivated and overcome setbacks. ​ 3. Provides Motivation Purpose fuels your actions...

“Outsmart, Outlast, Outclose — The Strategy Behind Every Successful Sale”  AndyTheCoach Sun Tzu wrote: “The skillful warrior wins first and then goes to war, while the unskilled warrior goes to war first and then seeks to win.” Sales is the same. The best salespeople win before they sell — by planning, positioning, and perceiving correctly. You don’t close deals by chance; you close them by strategy. From my years of teaching Sun Tzu Art of War for Business, I’ve distilled six key strategies that transform ordinary selling into effortless winning. Win Without Fighting — The Ultimate Strategy Sun Tzu said:  “To subdue the enemy without fighting is the acme of skill.”  不战而屈人之兵，善之善者也 In sales, this means to sell without selling. You create such clarity, trust, and perceived value that your customers choose you naturally — without resistance or negotiation. Read at https://asiatrainers.org/szssbook

Tired of constant conflict in work and life? What if the best way to win is not to fight at all?  The ancient wisdom of Sun Tzu shows us how to win with clarity, influence, and timing, not force.   Where in your life are you fighting unnecessarily?  What if you chose flow over force today?  “It is best to win without fighting. Avoid fights wherever possible”. — Sun Tzu  In today’s fast-paced world of business, leadership, and personal ambition, the battlefield has changed — but the wars are still very real.  We no longer clash with swords and shields.  Instead, we fight to be heard in boardrooms, to get buy-in from our teams, to close that next deal, or to bring peace to a strained relationship.  The modern warrior is a leader, entrepreneur, or professional navigating complex challenges with limited time, increasing pressure, and ever shifting loyalties.  And too often, we fight… only to lose.  Now, we know how to win without fighti...

1. Yijing Teaches “Know the Flow Before You Act” (先知而后行) AI acts fast, but it doesn’t feel the flow. Humans guided by Yijing sense the timing and energy of situations — knowing when to act, how to act, and when not to act. Yijing helps you detect the Qi movement behind events — whether energy is rising, stabilizing, or declining — so your decisions are in rhythm with the invisible current. When you act in flow, AI becomes your tool of timing , not your master of action . 🧭 Application: Use Yijing principles like the 64 Hexagrams or Yin–Yang transitions to decide what to automate , what to humanize , and what to pause — before technology makes the choice for you. 2. Yijing Reminds Us: The Human Mind is Yin–Yang, AI is Only Yang AI represents pure Yang — logic, computation, and speed. But Yijing shows that without Yin — intuition, empathy, reflection — pure Yang burns out or collapses. To re-place AI, leaders must bring back Yin : Pause to sense energy, not just ...

🌍 The 3 Biggest Global Trends Right Now — and How Yijing Helps Us Navigate Them 1. Overload of Data, Yet Shortage of Clarity Trend: We live in an era of information inflation. AI, analytics, and instant data feed us millions of inputs — yet leaders and professionals increasingly struggle to make clear, timely, and wise decisions. How Yijing Helps: The Yijing is the original decision-making system in uncertainty — it helps leaders find patterns in chaos. Instead of drowning in information, you learn to see energy movements — what is rising, declining, transforming. The practice of consulting Yijing teaches clarity through simplicity — identifying the one decisive factor that matters most. 2. Constant Change, Yet Emotional Rigidity Trend: People and organizations face rapid technological, social, and cultural changes — but emotionally, many are stuck. Stress, burnout, and fear of failure block agility. How Yijing Helps: Yijing is literally the Book of Change (易) — its entire philosophy ...

While Sun Tzu’s Art of War (written around 500 B.C.) doesn’t literally use the words SuperME, Purpose, Love, or Gratitude, it expresses these energies through strategy, leadership, and human nature. Let’s explore where — both directly and symbolically — these ideas live within the text. ⚔️ 1️⃣ Purpose — “Dao” (The Way) Where: Chapter 1: Laying Plans (始计篇) “The Way (道) causes the people to be in harmony with their leaders, so that they will follow them through life and death without fear of danger.” This is the spiritual root of all strategy — Dao, or Purpose. Sun Tzu begins his entire philosophy here: before calculation, before weapons, before war — there must be alignment with The Way. In SuperME terms: Purpose gives meaning to action. Without Purpose, effort scatters. With Purpose, even the smallest act carries power. So, Dao = Purpose — the higher reason why we act, not just what we do. 💖 2️⃣ Love — “Win Hearts Before You Win Battles” Where: Chapter 3: Attack by Stratagem (谋攻篇) “To...

How SuperME + PLG Creates Innovation, Adaptability & Long-Term Growth 1️⃣ Purpose — The Engine of Innovation When you live and lead with Purpose, your creativity comes from meaning, not pressure. People often say they lack innovation, but what they really lack is clarity of why. Purpose aligns your inner compass — it helps you see connections others miss. In Yijing, this is Hexagram 1: Qian (The Creative) — energy that never stops generating. In Art of War, Sun Tzu calls it Dao (the Way) — the moral force that unites people’s hearts. In SuperME, Purpose gives birth to ideas that are not random, but relevant. ✨ When you are connected to your Purpose, you see opportunities before others do — because your energy is already pointing in the right direction. 2️⃣ Love — The Foundation of Adaptability True adaptability doesn’t come from fear of failure. It comes from Love — love for learning, for people, and for possibilities. When you lead with love, you drop resistance. You stop fighting...

SuperME Is Not for Everyone — Although It’s Good for Everyone. Why? Because not everyone is ready to face their real self. SuperME is not about adding more success, power, or happiness on the surface. It’s about removing illusions — all the masks we’ve worn for years: our roles, titles, fears, and the need to prove ourselves. And that can feel uncomfortable. 1️⃣ SuperME Requires Courage, Not Comfort Most people seek comfort, not transformation. SuperME asks you to look into the mirror — not the physical one, but the super mirror — and see both your light and your shadow with honesty and love. That’s not easy. Many would rather stay in familiar pain than face unknown freedom. 2️⃣ SuperME Demands Responsibility, Not Reliance SuperME says: “You are the cause, not the effect.” When you realize you are the creator of your energy, your emotions, your outcomes — you can no longer blame the boss, the spouse, the system, or the past. That truth is liberating… but also confron...

Unlock Ancient Wisdom & Modern Power — 6 Transformative Books by Andy Ng Each book is packed with real-life strategies to help you achieve breakthroughs in sales, leadership, and personal mastery — combining Sun Tzu Art of War , Yijing , and SuperME transformation frameworks. 📚 Available Worldwide: 🛒 On Amazon — US$34.95 each 🇸🇬 In Singapore — S$34.95 each 💥 Special Singapore Bundle Offers: 2 books → S$39.90 3 books → S$49.00 6 books → S$99.00 + FREE $99 Video Course (Best Deal) ✨ Titles you can choose from: 1️⃣ Sun Tzu Sales Secrets (Oct 2025) 2️⃣ SuperME Unleashed (July 2025) 3️⃣ Wealth with Yijing (2024) 4️⃣ Win Without Fighting with Sun Tzu Art of War (Aug 2025) 5️⃣ Yijing Explained (Oct 2025 New Edition) 6️⃣ Practical WeChat Marketing: 94 Ways (2020) 🎁 Each book is not just a read — it’s a transformation tool. You’ll gain strategies to outsmart challenges, lead with heart, and create lasting wealth with purpose. 📩 WhatsApp Andy Ng at or visit...

The 36 Strategies Oracle (synthesized from original Sun Zi Bing Fa 'Sun Tzu Art of War') (Created by Andy Ng — Speaker, Trainer, Author of “Win Without Fighting” and 'Sun Tzu Sales Secrets) 🌕 I. DAO REALM – The Way and Preparation (Purpose, Alignment, Wisdom before Action) 1. Know Yourself and Your Enemy Quote: “If you know the enemy and know yourself, you need not fear the result of a hundred battles.” Interpretation: Clarity is the root of power. Self-awareness brings confidence; knowing others brings timing. Ignorance creates fear. Coaching Question: What do I truly know about myself and my opponent in this situation? Action: Spend one hour observing patterns — your emotions, your triggers, and the system you’re dealing with. 2. Win Before You Fight Quote: “The victorious strategist only seeks battle after the victory has been won.” Interpretation: True mastery lies in preparation so thorough that success becomes inevitable. Coaching Question: How can I make the outcome...