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How Mixue beat McDonald’s with 5 Love Strategies

Mixue opened tens of thousands of outlets worldwide, surpassing McDonald’s in store count.  As of November 2025, it has over 53K outlets, way exceeding McDonald's 45K outlets.  Mixue Snow Ice City 蜜雪冰城 is a Hong Kong public-listed company, based in Zhengzhou, China. Its founder is Zhang Hongchao (48), the CEO is his brother Zhang Hongfu (45). Its financials shows that it is a profitable business. It operates on a franchise model with zero to low franchise fees, and zero percentage of sales. So, how does Mixue make money? Their primary revenue stream is selling supplies to their franchisees. A franchisee is contractually obligated to purchase nearly everything, including ingredients (syrups, tea bases, powders), cups, straws, and even equipment, directly from Mixue. This is a brilliant and highly effective model that aligns their success with the franchisee's success, as they profit from the volume of goods sold, not from the store's top-line sales. The 5 Lov...

How to Make LQ the 3rd Hottest Training Topic After AI and Sustainability

To make Love Intelligence (LQ) the next major global training trend, you must do exactly what AI and Sustainability did: 1. Solve a universal problem 2. Create urgency 3. Build corporate relevance 4. Offer a clear framework 5. Make it impossible to ignore Here is the roadmap. 1. Position LQ as the Solution to the Problems AI Creates Every hot trend rises because it solves pain. AI creates:  trust issues,  emotional numbness,  lack of connection,  misinformation,  fear of replacement,  loneliness and  leadership disconnect.  Sustainability solves environmental pain. AI solves productivity pain. LQ must solve human pain — the crisis of connection. New Positioning: 🔥 “AI replaces skills. Sustainability protects the planet. LQ protects the human spirit.” Make LQ the antidote to AI’s side effects. 2. Frame LQ as Essential for Corporate Survival Companies adopt trends when their survival depends on it. Show that workplaces without LQ will face:  h...

Lead with LQ: The Top 3 Ways Using Care, Courage, and Connection

If AI is the new brain of business, then Love Intelligence (LQ) must be the new leadership heart. Leaders who master the 3Cs: Care, Courage, Connection — create teams that trust more, perform better, and follow willingly. Here are the top three ways to lead with LQ: 1. CARE: Lead by Seeing People, Not Just Performance Care is not softness. Care is awareness, the ability to notice what others usually miss. Leaders show Care by: listening without interruption noticing emotional signals giving people space to speak honestly asking “How can I support you?” instead of “Why isn’t this done?” Care tells your team: “You matter. Your thoughts matter. Your well-being matters.” When people feel seen, they perform at their highest level. Care builds trust. Trust builds commitment. 2. COURAGE: Lead by Doing What Is Right, Not What Is Comfortable Courage is the power centre of LQ. Most leaders avoid tough conversations. They fear conflict, rejection, or hurting feelings. But avoiding truth destr...

Older People Will Do Well in the AI Age, here's why

In the AI Era, What Can We Still Trust? Today, everything can be created easily — reports, proposals, strategies, even “expert opinions.” We have reached a point where top consulting firms like McKinsey and Deloitte have been caught using AI tools to generate client deliverables… and still charging millions. Numbers give comfort, but not truth. every promise contains both yin and yang. A bright projection hides a shadow. A strong guarantee hides uncertainty. A perfect plan hides unseen forces. If projections cannot be fully trusted… If AI-generated reports cannot be fully trusted… Trust Does Not Come From Intelligence. not once, not twice, but consistently demonstrated over a long period of time. History doesn’t lie.  Your behaviour over the years reveals who you really are. older people have a major advantage. AI Makes Knowledge Cheap, And the older you are, the more of these assets you carry. AI helps them work faster, but it does not replace what makes them valuable...

What Can We Trust in the AI Era Today?

In the AI era, what can we still trust? When McKinsey and Deloitte can use AI to generate million-dollar reports, one thing becomes clear: Knowledge is no longer the advantage. Trust is. As a Yijing trainer, I know every “yang” contains its “yin.” Every promise has a shadow. Every projection hides risk. your value doesn’t go down — it goes up. but it cannot replace trust. who you have proven yourself to be over the years. Love Intelligence (LQ) | Care · Courage · Connection As an accountant, I’ve never believed numbers blindly, actual or projected. So what can we trust today? A person’s track record — not once, but consistently over time. And this is where older professionals have a powerful advantage. In an age of AI-generated expertise: Character cannot be automated Integrity cannot be faked Years of behaviour cannot be manufactured Consistency cannot be replaced If you’re older and you know how to use AI tools, Because AI can replace tasks, And trust i...

Daily CEO Tools

Daily LQ Tools: The CEO Method The simplest and most powerful way to practise Love Intelligence every day. The CEO Method turns Love Intelligence into daily habits that strengthen your clarity, confidence, influence, leadership energy, and decision-making. These tools take only minutes a day, but the results compound rapidly. C – Care, Courage, Connection  E – Energy, Empathy, Execution O –Observe, Organise, Optimize C – The 3Cs: Care, Courage, Connection Your Daily Leadership Anchor Every morning, check yourself against the 3Cs. 1. Care – Lead with sincerity Care does not mean being soft — it means being real. When people feel your sincerity, they naturally trust you, listen to you, and support your decisions. “Who needs my care today — a colleague, customer, or even myself?” 2. Courage – Do what is right, not what is easy Without courage, care becomes weak. With courage, love becomes strong. “What is the difficult thing I must not avoid today? 3. Connection – Build trus...

Xiaomi Problems and Red Flags when Love is Used Wrongly

1. How Xiaomi Started with Real Love for Users When Xiaomi began, its entire philosophy was built on 真心 (real heart) for its community. They co-created products with users, not for users. They kept profit margins extremely low because the mission was: “Let everyone enjoy good technology.” Their early MIUI software improvements came directly from user feedback loops. Every Friday update was a message that said, “We hear you. We care. We build because of you.” This is Love Intelligence in its purest form : Care → Listening → Co-creation → Loyalty → Growth. As a result, Xiaomi grew a fanbase, not customers. People trusted them because the love was real, consistent, and user-focused. 2. How Love Shifted Into Hype, Speed, and Market Share Obsession As the company scaled, the internal compass slowly shifted: Internal KPIs became about speed, volume, and market share , not user happiness. Marketing grew more aggressive, sometimes exaggerating product capabiliti...

5 Steps to Get Rich with LQ

How to Get Rich with LQ — The 5 Steps People think wealth comes from skills, strategy, or hard work. But after 29 years of coaching and training, I’ve learned a deeper truth: People get rich because they are loved, trusted, and connected. Here are the 5 steps 1. CARE — Win Trust Before You Win Money they open their doors… and their opportunities. 2. COURAGE — Do the Hard Things That Others Avoid Every financial leap requires courage. 3. CONNECT — Build High-Value Relationships Everywhere Connections are emotional bridges built with sincerity. Your connections do. 4. CREATE VALUE WITH LOVE — Not Just With Skills Love makes you irreplaceable . They pay for how they feel when they work with you.| 5. SERVE WITH PURPOSE — Money Becomes the Side Effect and you love the people you serve, you create unstoppable momentum. They want to support you. They want you to succeed. not the target. The Formula to Get Rich with LQ Courage → Breakthroughs Connection → Opportunities Love...

The Relationship that Most Don't Want to Talk About

Many people hear the term “Love Intelligence” and immediately think it’s about romance or relationships between couples. But the truth is far deeper. All love is about relationships — and the most important relationship is the one we have with ourselves. we must first learn how to relate to ourselves with honesty, compassion, and courage. CARE When you care for your own thoughts and emotions, you naturally become more understanding toward others. COURAGE to correct ourselves, and to do the right thing even when it is uncomfortable. A courageous heart inspires courageous relationships. CONNECTION when you can connect your thoughts, emotions, and actions. Only then can you build meaningful connections with people around you. you don't just build better relationships at home or at work — you build a better you .  And that transforms every relationship in your life. It is about becoming a stronger, kinder, and more courageous human being… so that every relationship you t...

In an AI World, Humans Only Do One Job: Deal with Humans

Most staff are just trained and good at facing the computer, not humans.   They lack patience in explaining, no EQ, no service.  Just good at sending emails and forwarding information.   No sales, no follow-up, no prospecting.   No time for thinking, strategizing, or bouncing ideas.   In an AI world, humans only do one job: deal with humans.  Not every moment face the computer.  All such tasks can be done by AI in 1 min, when the persons spend hours checking data, inputting data, sorting out data, working on spreadsheets etc. Are you doing job that only humans can do or are you doing jobs that AI can do?  Share me your thoughts.   

Secret Formula of Brian Tracy

How Brian Tracy’s Formula Quietly Reveals the Power of Love Intelligence When I first came across Brian Tracy’s “universal equation of results,” it looked like a productivity formula. But when I read it again with Love Intelligence in mind, I realised something powerful: Results = (Clarity of Goal × Concentration) ÷ Distractions 1. W — Clarity of Goal = Courage You cannot be clear if you don’t dare to be honest with yourself. They fail because they don’t dare to admit what they truly want. It is removing self-deception . 2. C — Concentration = Care You care enough about your goal to protect your attention and energy. Care is your ability to prioritise what truly matters. In LQ terms, this is care that creates momentum. 3. T — Time of Distractions = Connection (to yourself) They procrastinate because they don’t feel their purpose. They fill silence because they cannot connect inward. And when T goes down, results go up. The Formula Becomes an LQ Formula Results = (Courage × ...