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The WeChat Way to Business Success

As we know, times are hard now and everyone is looking for ways to increase sales with zero cost. Today I shall talk about using WeChat.

As we know, WeChat is a free tool, not just for messaging, but for the following business functions:
  1. Mini-site. WeChat has an Official Account that any business can set up, free-of-charge.  You can get people to follow your Official Account, and they will receive your daily broadcast of up to 8 articles.  Your Official Account allows you to have 15 pages, and you can include pages like your contacts, your products, Q & A, videos and promotions
  2. Payment Gateway. Yes, you don't need to pay hefty fees to Paypal to accept payments from your customers and make payments to your vendors. Simply use WeChat Wallet, with just 0.6% as fees (vs PayPal 3%) and you can accept customers payments in seconds with anyone anywhere in this world
  3. Bulk Direct Messaging.  You can send direct messages, including marketing messages, to people using WeChat Broadcast. It allows you to send unlimited messages every day of up to 200 people in one single broadcast
  4. Answer Enquiries.  WeChat Official Account allows you to automate your inquiries by sending automated answers to common inquiries
  5. Look for New Customers.  As we know, customers will first appear as prospects. To add prospects, you can use 8 ways to add people into your WeChat contacts. After that, you can direct messages to them via Broadcast Message or send them articles via Official Account
  6. Branding.  You can brand yourself under 5 different WeChat Official Accounts
  7. Manage crowds.  Imagine you have hundreds of people coming to your exhibition booth. How can you instantly add them to your contacts?  Use WeChat Groups. Simply create a private group and you can add up to 200 people within 3 seconds. You can use Radar to add people within 1,000 metres of your location
  8. Send Files and Information to people. WeChat supports all types of files from pdf to jpeg. You can send and receive information instantly without the use of computers
  9. Do Searches on WeChat.  One can instantly do searches on WeChat, which captures all information in Official Accounts, Private Messages, and Broadcast Messages.  Think of this as a mini Google in your phone, just that this search engine includes messages! 
  10. Close sales and collect payments. Yes, WeChat gives you instant ways to receive orders and payments from your customers via WeChat Wallet, Messages, Moments and Official Account.
  11. Update people.  Using Moments, this way of update is almost the same as Newsfeeds in FaceBook, except it is using less data and memory. Plus, WeChat controls spamming, so it saves you from useless feeds unlike Facebook.
Written by Andy Ng. The next WeChat Power course is on 25 May 2018 Wed 2 to 5.30 pm. Fee is $99 for one or $199 for 3.  Details at https://goo.gl/jvxiCn
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