My response:
Thank you for your
support—your words mean a lot. I understand that in today’s tough business
climate, every dollar must produce results.
But that’s precisely
why investing in SuperME Unleashed isn’t a cost.
It’s a strategic profit catalyst, especially in the F&B industry,
where people, leadership, and energy drive margins.
Let me show you how:
📌 1. Purpose Alignment = Smarter,
Faster Operational Decisions
F&B chains face constant pressure—rising food costs, manpower issues, shifting customer preferences.
When leaders and outlet managers operate from Purpose, they stop firefighting and start seeing the bigger picture. Your Purpose in F & B is not to make profits, that's the outcome. Your Purpose is to bring people together with affordable food, right?
Example:
One SuperME participant, an area manager, said:
“After reconnecting
with my Purpose, I stopped over-managing and started coaching my team.
Productivity rose, and I finally reduced monthly staff turnover by 20%.”
Clarity of purpose
reduces confusion, boosts speed, and improves store-level decisions—directly
impacting profits.
📌 2. Love-Led Leadership = Better
Morale, Better Service, More Sales
F&B is
people-driven. But in many outlets, staff feel unseen or overworked.
SuperME trains leaders to lead with empathy—without losing accountability.
Example:
Managers trained in PLG (Purpose, Love, Gratitude) began daily pre-shift
huddles with intention-setting and team appreciation.
They do this daily ritual: PLG messages (can be via video, voice, text or face-to-face) to their staff. After consistently doing this daily for 30 days, results show.
- Fewer sick days
- Higher energy levels
- Uplifted customer service
- 12% improvement in Google Reviews
and delivery ratings in 6 weeks
Happy team = happy
customers = higher spend per ticket.
📌 3. Gratitude Culture = Lower
Turnover, Higher Retention = Lower Costs
Staff quitting
suddenly? Frequent retraining needed?
That’s silent profit leakage.
SuperME creates a culture
of ownership and appreciation. When team members feel valued, they stay.
When the boss feels grateful to the team for their contributions, the staff feel good and they in turn will be grateful to their customers's patronage.
Gratitude shifts the focus from problems to solutions, from complaints to compliments, from lack to abundance.
Example:
After introducing PLG practices into shift management, one franchisee reported
saving $18,000 in retraining costs over 4 months due to reduced
attrition.
🔑 Summary for Your F&B Chain:
Challenge |
SuperME Impact |
Profit Outcome |
High staff turnover |
Love & Gratitude culture |
Retention = lower training costs |
Operational inconsistency |
Purpose-driven leadership |
Smoother systems = higher
productivity |
Poor service = bad reviews |
Emotionally present team |
Higher ratings = better customer
inflow |
Manager burnout |
SuperME mental resilience tools |
Focused leaders = better daily
execution |
I invite you or your
area managers to join one SuperME session.
Let them experience it—not as training, but as transformation.
From there, the
profits will show up where it matters most—in people, in performance, and in
peace of mind.
Let’s co-create a
version of SuperME tailored for your frontline leadership.
Because when your people rise, so do your profits.
Written by Andy Ng, Lead Trainer for SuperME Unleashed program, together with SuperME Creator Dr Vivian Passion Koh. Dr Koh is also the author of 3 books that produce the programs: SuperME Unleashed, The Power of Purpose Love Gratitude and Speak from Your SuperME.
Join our SuperME 1-hour zoom at here or https://asiatrainers.org/smu
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