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Sun Tzu Sales Secrets: Outsmart, Outlast, Outclose

1-Day High-Impact Program for Real Estate Professionals and Business Owners

In today’s hyper-competitive market, selling is tougher than ever. Prospects are overloaded with options, skeptical of promises, and quick to walk away. Hard-selling no longer works — and discounts only erode your margins.

But what if you could sell with the wisdom of the world’s greatest strategist?

For over 2,500 years, Sun Tzu’s Art of War has helped leaders win without brute force. Imagine using the same timeless strategies to outsmart your competitors, outlast downturns, and outclose every sale — not with pressure, but with precision.

This intensive half-day course distills the Art of War into powerful, practical sales secrets that work in real-world business. You’ll learn to see sales as a strategic battle where:

  • Misunderstandings of Art of War are cleared, so you apply it the right way.

  • The 5 Elements of Victory (Purpose, Climate, Ground, Leadership, Methods) guide your selling strategy.

  • You master 6 Sun Tzu Sales Strategies for influence, positioning, and closing.

  • You turn objections into opportunities with the Sun Tzu way.

  • You avoid destructive price wars and instead win with words, positioning, and timing.

  • You apply the legendary 36 Stratagems, Fire, and Spies strategies — to anticipate, influence, and win before the deal begins.

This is not theory. Every tool is simplified, clarified, and applied to real estate, business ownership, and sales challenges.

Course Objectives

By the end of this program, participants will:

  1. Understand and apply Sun Tzu’s philosophies and strategies to modern sales.

  2. Learn how to sell irresistibly without pushing, forcing, or discounting.

  3. Gain mastery in turning objections into opportunities.

  4. Apply Sun Tzu’s strategic principles to win loyalty, not just one-time sales.

  5. Acquire practical frameworks to outsmart competitors and sustain growth in any market condition.


✅ Learning Outcomes

Participants will walk away with the ability to:

  • Apply Sun Tzu’s 5 Elements to diagnose and win sales situations.

  • Use perfect words and phrases to influence customers effectively.

  • Deploy 6 Sales Strategies and 36 Stratagems in practical selling scenarios.

  • Handle objections and price wars with calm confidence.

  • Employ Fire and Spies strategies to generate leads, close deals, and build long-term advantage.

  • Win customers’ minds and hearts so they say: “We chose you because you understood us.”

If you are in sales as an employee or self-employed, insurance or real estate professional, or business owner who wants to stop chasing customers and start winning them with strategy, this is the course for you.

Don’t fight harder. Win smarter — the Sun Tzu way.

📅 Date: 17 Oct 25 Friday
⏰ Time: 2 to 5.30 pm
📍 Venue: Online at Zoom

Fee: $99 each, $72 each for 2, $49 each for 5
First 13 registrations will get a FREE book worth $35 'Win Without Fighting', see sample at here or https://asiatrainers.org/wwfamazon

🎓 Trainer: Andy Ng, Author of Win Without Fighting with Sun Tzu Art of War

👉 Limited seats. Register now at here or https://asiatrainers.org/szs

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