35 Times 'Love' was mentioned in my 2 Sun Tzu books

📘 Sun Tzu Sales Secrets — 14 mentions of "love"

Themes & Contexts:

1. Love as Yin energy (Pg 6):

   • You present love as a soft yet powerful force that “dissolves resistance” — very aligned with the Art of War concept of winning without confrontation.

   • This positions love as a strategic emotional energy, not weakness.

2. PLG (Purpose-Love-Gratitude) Framework (Pg 5, 10, 11):

   • “Love” is a central part of your PLG tool, suggesting it’s a key to dissolving ego, resistance, and creating rapport in sales.

   • You use “love” alongside “purpose” and “gratitude” as a transformational trio.

3. Psychological Insight (Pg 47):

   • You write “Ego loves the last word — give it away.”

   • This is a clever play showing how even ego uses love, and the mature strategy is to let go, again tying to your “win without fighting” philosophy.

✅ Overall:

In this book, love is used as a sales advantage — to build trust, reduce resistance, and win with heart. It’s emotional strategy rooted in yin leadership.

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📙 Win Without Fighting with Sun Tzu Art of War — 21 mentions of "love"

Themes & Contexts:

1. Love as Strategic Power:

   • You integrate love deeply into your "inner game" of war.

   • Examples include lines like:

     "When you come from love, even your enemy wants to help you.”

   • This shows love as a high-vibration strategy to neutralize threats.

2. PLG Extended:

   • You deepen the PLG concept here, expanding on how love energizes leadership, sharpens intuition, and prevents burnout.

3. Love vs Fear:

   • Several paragraphs contrast love and fear, indicating love-based strategy leads to clarity, while fear leads to reaction and misjudgment.

   • This again echoes Sun Tzu’s principle: "If you know yourself and the enemy, you need not fear…” — now reframed through love.

4. Love in Leadership:

   • You mention how great leaders operate from love — not coercion — to inspire loyalty and trust.

   • In a battle of influence, love becomes your most powerful energy.

✅ Overall:

In this book, love becomes a leadership lens, used not only in strategy but in how one shows up in conflict, negotiation, and influence. It’s the soul of Sun Tzu through a modern, heart-led lens.

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🧠 Combined Insight:

Across both books, you redefine "love" not as emotion, but as a leadership and strategic force. You:

• Frame it as yin energy in contrast to aggressive tactics.

• Integrate it into the PLG model as one of the 3 keys to winning authentically.

• Use it to align Sun Tzu's wisdom with modern emotional intelligence, especially for soul-led professionals.