Don't Use AI to Create Content, Use AI to Create Content for People

Google has just issued a warning about AI-generated Content.

If you use AI to write content for your website, Google says that using AI content can hurt your SEO if you're using it the wrong way. Like generating hundreds of pages without adding real value could violate Google's spam policies.

1. Don't just copy and paste AI content.

AI can make up facts, statistics, and information that sounds completely believable. Manually fact-check and review AI-generated content before publishing.

2. Add your own experience

Instead of asking AI to write for you, have AI interview you first. Give the AI your expertise, opinions, stories and real examples. Then have AI turn that information into helpful content.

3. Make Sure that Your Content is Actually Helpful, not Just Nice to Read or Watch

Ask yourself: Does your information offer something people can't find in every other article?

4. If not sure, ask yourself if you are using AI to create content or create content for people. I have seen many flyers that look impressive but totally not connecting with people.

At the end of the day, have good content that is accurate, relevant and genunienly useful.

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